Professional Role and Company Overview
Brooke Partelow is the Founder and CEO of NeonPixel, a Los Angeles-based technology company specializing in transforming Connected TV (CTV) into a high-impact performance marketing channel for direct-to-consumer (DTC) and e-commerce marketers. Founded under Brooke’s leadership, NeonPixel has grown to include a team of approximately 12 employees.
NeonPixel was recently recognized with the "Best Enabler of Commerce Media" award at the 2025 VIP Awards presented by NRF, underscoring its industry leadership in commerce media enablement and innovative advertising solutions.
Career and Industry Experience
Brooke Partelow has over 20 years of experience in the technology and sales sectors, with a pronounced focus on SaaS and ad-tech industries. Her professional trajectory includes significant leadership roles:
- Founder & CEO at NeonPixel (2020–Present)
- VP of Sales at DataScience.com (2015–2017)
- Co-Founder and EVP of Sales at SmarterHQ (a Wunderkind company) (2013–2014)
- Board Advisor at Wunderkind (formerly BounceX)
- Co-Founder of MNTN and Wunderkind
Her expertise encompasses building and leading sales teams, driving complex B2B sales cycles, and pioneering customer acquisition strategies in technology-driven environments. Brooke’s deep background reflects a sustained ability to generate multi-million dollar revenue streams by innovating beyond traditional sales and marketing channels.
Sales Leadership and Reputation
Brooke is widely regarded as a highly driven and talented sales leader. Testimonials from peers and associates reveal that she:
- Excels in negotiating complex sales cycles with ease.
- Has established a robust book of business and strong client loyalty.
- Leverages her existing industry contacts to both expand business and facilitate relationships for her team.
- Sets high performance standards for herself and her teams while fostering trust and respect with customers.
- Is noted for her passion, integrity, and ability to rapidly build rapport, evidenced by her capability to gain trust and familiarity within minutes of meeting new contacts.
Geographic and Demographic Information
Brooke is based in Las Vegas, Nevada, with NeonPixel’s operational focus centered in the Los Angeles, California metropolitan area.
Digital Presence and Thought Leadership
Brooke maintains an active professional presence on LinkedIn, with over 4,300 followers and 500+ connections, emphasizing her influence and network reach in the digital marketing and technology sectors. She has authored articles including:
- “How to Boost Sales Prospecting Productivity” (April 2016)
- “How to Make Millions of Dollars as a Salesperson (Hint: Email isn’t the answer.)” (March 2016)
These publications provide insight into her forward-thinking approach to sales strategy and prospecting methodologies beyond conventional email messaging.
Strategic Insight for Partner Engagement
- As a serial entrepreneur and advisor in ad-tech and marketing technology, Brooke’s leadership in NeonPixel signals a strong focus on innovation in performance-driven advertising via connected TV.
- Recognition by NRF and industry peers indicates a proven track record of delivering measurable business growth and market impact.
- Brooke’s comprehensive sales expertise, combined with her executive-level experience and advisory roles, make her a key decision-maker in any sales or partnership engagement targeting disruption in digital commerce and CTV advertising channels.
References:
- [Brooke Partelow LinkedIn Profile](https://www.linkedin.com/in/brookepartelow)
- [NeonPixel LinkedIn Profile](https://www.linkedin.com/company/neonpixel)
- NeonPixel 2025 VIP Award at NRF Announcement (LinkedIn Post, 2025)
- Public endorsements and testimonials from industry collaborators