Brooke White is an accomplished Sr. Manager of Global Sales Enablement Tools, Processes & Analytics at American Express Global Business Travel. With over 15 years of experience in the travel and financial services industries, she is a seasoned leader in developing and optimizing sales enablement strategies to drive revenue growth and improve sales team performance.
Experience Summary
Current Role
In her current role, Brooke is responsible for designing and implementing sales enablement tools, processes, and data analytics to support American Express Global Business Travel's worldwide sales team. She oversees the creation and deployment of training programs, sales content, and performance management systems to enhance the sales team's skills, productivity, and effectiveness. Brooke's analytical expertise and strategic mindset have enabled her to drive measurable improvements in sales metrics, including a 20% increase in sales conversion rates and a 15% boost in average deal size.
Career Progression
Brooke's career journey with American Express began in 2008 as a Sales Coordinator, where she honed her customer service and sales support skills. She quickly progressed through various roles, including Mgr Account Development and Project Analyst, before assuming her current position as Sr. Manager of Global Sales Enablement Tools, Processes & Analytics in 2014. Throughout her career, Brooke has demonstrated a keen ability to analyze data, optimize processes, and implement innovative solutions to enhance sales team performance and drive business growth.
Academic Background
Brooke holds a Bachelor of Science in Industrial Engineering from the Georgia Institute of Technology, where she graduated with honors. Her technical background and analytical expertise have been instrumental in her success in the financial services and travel industries.
Areas of Expertise
- Sales enablement strategy and implementation
- Sales process optimization and performance management
- Data analysis and business intelligence
- Training and development program design
- Cross-functional collaboration and stakeholder management
- Change management and continuous improvement
Professional Impact
Brooke's contributions have been instrumental in improving the sales team's productivity and effectiveness at American Express Global Business Travel. Her leadership in developing and implementing innovative sales enablement tools and processes has resulted in significant revenue growth and enhanced customer satisfaction. Brooke is recognized as a subject matter expert in her field and is frequently sought out to share her insights and best practices with industry peers.
Conclusion
With her exceptional track record of success, Brooke White is a dynamic and strategic leader in the sales enablement space. Her unwavering commitment to driving sales performance, coupled with her deep industry expertise and analytical acumen, make her a valuable asset to any organization. Brooke is poised to continue her professional trajectory, focusing on delivering innovative sales enablement solutions that drive tangible business impact.
