Professional Overview

Carla Zakhem-Hassan is a seasoned marketing executive, currently serving as the Chief Marketing Officer at JPMorgan Chase & Co. in New York, New York, United States. Her expertise spans marketing strategy, brand management, and team leadership, with a strong focus on the financial and consumer goods industries.

Experience Summary

Current Role

As the Chief Marketing Officer at JPMorgan Chase & Co., Carla oversees the development and implementation of marketing strategies across the organization. Her key responsibilities include leading cross-functional teams, driving brand growth, and fostering innovative marketing solutions. With her expertise, she has made significant contributions to the company's marketing efforts, although specific achievements are not detailed in the provided information.

Career Progression

Carla's career trajectory showcases progressive growth and diverse experience. Notable previous roles include Chief Marketing Officer at Citi, Chief Brand Officer at Citi, Executive Vice President, Global CMO at Toys"R"Us, and various marketing leadership positions at PepsiCo, including Chief Marketing Officer for the Middle East Africa Region and Vice President of Global Marketing. Her earlier career began at Kellogg Company, where she held positions as Marketing Director and Senior Marketing Manager. Throughout her career, Carla has demonstrated adaptability, leadership, and a commitment to driving marketing excellence.

Areas of Expertise

Carla's expertise includes:

• Industry-specific skills in financial services and consumer goods marketing

• Technical competencies in marketing strategy, brand management, and team leadership

• Leadership and management capabilities, with a proven track record of driving cross-functional teams and marketing initiatives

Professional Impact

While specific projects and initiatives are not detailed, Carla's contributions to the marketing field are evident through her leadership roles and the companies she has served. Her experience in driving marketing strategies and leading teams has likely resulted in significant industry impact, although quantifiable achievements are not provided.

Conclusion

Carla Zakhem-Hassan's professional trajectory is marked by consistent growth, diverse experience, and a strong commitment to marketing excellence. Currently, as the Chief Marketing Officer at JPMorgan Chase & Co., she continues to drive marketing innovation and strategy. With her wealth of experience and industry expertise, Carla offers a valuable perspective and skill set to the organizations she serves.