Personal Profile
Name: Carlene Russell
Company: Data HQ Ltd
Current Position: Business Development Director
Professional Background
Career Path and Experience:
- Joined Data HQ: 2015
- Carlene Russell joined Data HQ Ltd in 2015 and has since accumulated extensive industry knowledge, leveraging this expertise to aid clients in utilizing data for lead generation and business growth.
- Diverse Professional Experience: Prior roles include Bar Staff, Carer, Cabin Crew on Hovercrafts, and Insurance Brokering, showcasing her versatile skill set and adaptability.
Roles and Responsibilities:
- Senior Account Manager: Previously listed as a Senior Account Manager, Carlene has transitioned through various roles indicating her career progression and expanded responsibilities at Data HQ.
- Business Development: As a Business Development Director, Carlene is instrumental in helping clients solve problems with data, focusing on understanding individual clients’ needs and behaviors.
Professional Interests and Activities:
- Client Engagement: Frequently posts on LinkedIn about her passion for solving client problems with data, emphasizing her strong client-centric approach.
- Industry Involvement: Regular contributor to discussions on data integration and lead generation, indicating proactive engagement in the B2B data and marketing sector.
Company Overview: Data HQ Ltd
Company Mission and Values:
- Founded: 2001
- Core Focus: Solving B2B marketing problems through innovative data solutions and technology.
- Business Philosophy: Emphasis on generating genuine and valuable B2B leads, offering tailored services that focus on people, not just job titles.
Key Products and Services:
- Dynamo™: A B2B lead acceleration platform, designed to enhance ROI for email and cross-channel lead nurturing.
- Vista™: The first UK database built specifically for B2B marketers, offering deep and rich sources of data for campaign success.
- Consulting & Ideas: Provides strategic insights and smart perspectives to help clients outstep competition and rethink their target audiences.
Recent Developments:
- Technological Advancements: Launch of Dynamo in 2022 and its continued integration and success in 2023.
- Hybrid Working Model: Adopted post-2020 lockdown, facilitating flexible working conditions for employees.
Strategic Significance:
- Data HQ’s Positioning: Known for high-quality B2B data and smart marketing solutions, essential for effective lead generation and campaign management.
- Client Testimonials: Highlighted as a preferred partner by notable clients such as Suzy Lamplugh Trust and Webalytix, attributing significant business growth to Data HQ’s data solutions.
Key Contacts at Data HQ Ltd
- Carlene Russell: Business Development Director (Primary Contact)
- Adam Gould: Business Development Director
- Mark Robinson: Director
- Rebecca Burrows: Sales Director
- Tim Holt: Managing Director
Notable LinkedIn Activities:
- Industry Engagement: Posts frequently on professional and personal interests, maintaining visibility and thought leadership on platforms like LinkedIn. For instance, her post on July 17, 2024, highlights professional achievements and client satisfaction.
Professional Interests:
- Yoga Enthusiast and Dog Lover: Reflecting a well-rounded personality that balances professional commitments with personal well-being.
- Community Engagement: Actively engages with the professional community, reflecting a collaborative and approachable professional demeanor.
Conclusion: Carlene Russell's comprehensive experience in diverse roles, combined with her significant tenure at Data HQ Ltd, makes her a knowledgeable and influential Business Development Director. Her proactive involvement in solving client data problems and her engagement in B2B marketing discussions position her as an invaluable contact for building strategic business relationships with Data HQ Ltd.
