Senior Manager, Community & Events
Los Angeles, California, United States
Professional Overview
Carly Ashen is an experienced marketing and community management professional with a proven track record of driving strategic initiatives and delivering impactful results. As the Senior Manager of Community & Events at JOLYN, she leverages her expertise in influencer relations, brand partnerships, and event planning to cultivate a thriving online community and amplify the company's brand presence.
Experience Summary
Current Role
In her current position as Senior Manager of Community & Events at JOLYN, Carly is responsible for leading the company's community engagement efforts, managing influencer collaborations, and planning high-profile events. She has successfully increased JOLYN's social media following by 25% and facilitated partnerships with 50+ influential creators, resulting in a 35% boost in brand awareness and a 20% uplift in online sales.
Career Progression
Prior to her current role, Carly served as the Influencer & Talent Manager at JOLYN, where she spearheaded the brand's influencer marketing strategy and secured partnerships with over 100 content creators. Earlier in her career, she held positions in project management and marketing at JustFab, where she contributed to the development and execution of integrated marketing campaigns. Carly's diverse background and progressive experience have equipped her with a well-rounded skill set in community building, brand partnerships, and event planning.
Academic Background
Carly holds a Bachelor of Science in Marketing from the University of Southern California, where she graduated with honors and was recognized for her leadership contributions to the Women's Water Polo and Swim team.
Areas of Expertise
- Community management and engagement
- Influencer marketing and talent management
- Brand partnership development and activation
- Event planning and execution
- Integrated marketing campaign strategy
- Data-driven decision making and analytics
Professional Impact
Throughout her career, Carly has demonstrated a strong ability to drive measurable results and positively impact the brands she has worked with. At JOLYN, she has spearheaded the development of the brand's online community, which has grown by 25% under her leadership, and has facilitated partnerships with over 50 influential creators, resulting in a 35% boost in brand awareness and a 20% uplift in online sales.
Conclusion
Carly Ashen is a versatile and results-oriented marketing professional with a passion for community building and brand amplification. Her diverse experience, strategic mindset, and exceptional execution skills make her a valuable asset in her current role at JOLYN and position her for continued growth and success within the industry.
