Professional Summary
Professional Overview
Carol Chon is an accomplished Creative Design Director with over 10 years of experience shaping the visual identity and branding for leading cosmetics and lifestyle companies. She currently serves as the Creative Design Director at Urban Decay Cosmetics, where she oversees a team of designers and spearheads the development of cutting-edge digital and print assets that drive brand awareness and consumer engagement.
Experience Summary
Current Role
As the Creative Design Director at Urban Decay Cosmetics, Carol is responsible for conceptualizing and executing visually compelling marketing campaigns and product designs that capture the brand's edgy, innovative spirit. She leads a team of designers in creating high-impact digital and print content, including websites, social media graphics, packaging, and advertisements. Under Carol's leadership, Urban Decay has consistently delivered award-winning creative work that has elevated the brand's industry presence and fostered strong customer loyalty.
Career Progression
Prior to her current role, Carol held progressively senior design positions at Urban Decay, serving as the Senior Creative Design Manager and Creative Design Manager. She has also garnered extensive experience as a freelance Graphic and Web Designer, working with a diverse client base to develop custom branding and digital solutions. Earlier in her career, Carol worked as a Graphic Designer at eSalon.com and a Lead Graphic Designer at Vodana Corporation, where she honed her skills in brand identity, visual storytelling, and project management.
Academic Background
Carol holds a Bachelor of Fine Arts in Graphic Design from the University of California, Los Angeles (UCLA), where she graduated with honors and was recognized for her exceptional creative vision and technical proficiency.
Areas of Expertise
- Brand identity and visual strategy
- Digital and print asset design
- Creative team leadership and mentorship
- Marketing campaign development
- User experience and web design
- Innovative, trend-forward design solutions
Professional Impact
Throughout her career, Carol has demonstrated a keen ability to translate complex business objectives into visually captivating, consumer-centric designs. Her work has garnered numerous industry accolades, including a Webby Award for the Urban Decay website redesign and a Dieline Award for the brand's holiday packaging campaign.
Conclusion
With a proven track record of driving impactful creative work and fostering high-performing design teams, Carol is poised to continue shaping the future of the cosmetics industry through her visionary leadership and design expertise. As she progresses in her career, she remains committed to pushing the boundaries of creativity and delivering innovative solutions that elevate brands and engage consumers.