Caroline Almeida
Global Emerging Markets CIO - Mars Wrigley
Sao Paulo, State of Sao Paulo, Brazil
Professional Overview
Caroline Almeida is an accomplished IT executive with extensive experience in the consumer goods industry. As the Global Emerging Markets CIO at Mars Wrigley, she is responsible for driving digital transformation and leveraging technology to support the company's growth strategy in emerging markets worldwide.
Experience Summary
Current Role
Caroline currently serves as the Global Emerging Markets CIO at Mars Wrigley, a role she has held since March 2024. In this position, she oversees the strategic implementation of IT systems and solutions to enhance operational efficiency, data-driven decision-making, and customer-centric innovation across Mars Wrigley's emerging market businesses.
Career Progression
Prior to her current role, Caroline held several leadership positions within the Mars organization. From 2019 to 2024, she served as the Latam CIO for the Pet Nutrition division, where she spearheaded the implementation of a regional enterprise resource planning (ERP) system and digital platforms to optimize supply chain and inventory management. Earlier in her career, she was the Brazil CIO for the Pet Nutrition business, driving the adoption of emerging technologies and business intelligence tools to support sustainable growth.
Before joining Mars, Caroline gained valuable experience as an SAP Consultant and Import & Export Analyst, working with companies such as Acciona Group, JP Morgan Chase, and Gerdau.
Academic Background
Caroline holds a Bachelor's degree in Business Administration from the University of Sao Paulo, with a specialization in International Business. She has also completed executive education programs in Digital Transformation and Strategic Leadership at leading business schools.
Areas of Expertise
- Digital transformation and IT strategy
- Enterprise software implementation and integration
- Supply chain optimization and inventory management
- Data-driven decision-making and business intelligence
- Change management and cross-functional collaboration
Professional Impact
Throughout her career, Caroline has demonstrated a strong track record of driving sustainable business growth and operational excellence. At Mars Wrigley, she has led the development and deployment of innovative digital solutions that have improved supply chain visibility, enhanced customer experiences, and accelerated the company's expansion into emerging markets.
Conclusion
With her deep industry knowledge, technical expertise, and strategic mindset, Caroline Almeida is a respected leader who consistently delivers measurable results. As the Global Emerging Markets CIO at Mars Wrigley, she is poised to continue shaping the company's digital transformation and strengthening its competitive position in key growth markets worldwide.
