CB

Caroline Builta

Sales Development Representative


Profile Overview


Name: Caroline Builta, MA
Current Position: Sales Development Representative
Company: Vividly

Professional Background


Role and Responsibilities


Caroline Builta serves as a Sales Development Representative (SDR) at Vividly. In her role, she leverages her experience in recruitment and sales to build and maintain strong relationships, a critical skill for her responsibilities in sales development.

Skills and Expertise


Caroline has a robust foundation in building strong relationships and has honed her proficiency in both recruitment and sales over her professional career. Her background has equipped her with essential skills beneficial for identifying potential clients and nurturing leads to foster business growth.

Recent Activity


LinkedIn Posts


Caroline's professional engagement on LinkedIn includes posts and activities that reflect her diverse interests and professional commitments:
  • Mar 7, 2024: Participated in a career fair representing Hammond Public Library, indicating active community involvement and a passion for engagement and representation.

  • Feb 10, 2023: Highlighted hiring activities for accounting roles, showing her involvement in recruitment processes.


Company Profile: Vividly


Overview


Vividly is a leading Trade Promotion Management (TPM) software provider, specializing in improving trade promotion strategies for Consumer Packaged Goods (CPG) brands. The company is headquartered in San Francisco, CA.

Key Features and Benefits


  • Trade Promotion Management: Vividly helps streamline trade promotion strategies, offering user-friendly interfaces and automation features to enhance planning and execution.

  • End-to-End Deductions Management: Provides complete solutions for managing trade deductions, significantly reducing labor costs and increasing cash flow.

  • Real-Time Forecasting: Facilitates accurate forecasting and detailed trade spend analysis, enabling better business decisions.


Client Success and Testimonials


Vividly is trusted by over 2,500 CPG professionals and has received notable testimonials from industry leaders:
  • $40m Coffee Company: Improved trade planning accuracy by 91%.

  • $185m Snack Company: Achieved 98% forecasting accuracy.

  • $200m Beverage Company: Saved $950k annually in labor costs associated with deductions.


Reviews and Feedback


Clients frequently praise Vividly for its intuitive interface, efficient onboarding, and significant ROI improvements. For instance:
  • Barnana: “It’s crazy in retrospect that we weren’t being scientific about our trade spend considering it's one of the largest line items on our P&L. Vividly changed the game in a big way.” – Francesca S., VP of Finance.


Employee Benefits and Work Culture


Vividly promotes a flexible and supportive work environment:
  • Remote-First Approach: Encourages employees to work from anywhere with flexible hours.

  • Generous PTO: Includes 20 days of holiday right off the bat, promoting work-life balance.

  • Comprehensive Benefits: 401k matching, healthcare, dental, and vision coverage, and stipends for meals, wellness, and remote work expenses.


Conclusion


Caroline Builta’s role as a Sales Development Representative at Vividly positions her at the forefront of recruitment and relationship building within a dynamic company renowned for its innovative trade promotion solutions. Caroline’s professional expertise, coupled with Vividly’s robust offerings and positive client feedback, underscores significant potential for driving business growth and success.