Professional Summary
Professional Overview
Caroline Letendre is a seasoned Sales Director with extensive expertise in the horticulture industry. In her current role at Hortau Canada, she is responsible for driving sales growth, leading a team of sales representatives, and fostering strong customer relationships.
Experience Summary
Current Role
As the Sales Director at Hortau Canada, Caroline is responsible for overseeing the company's sales strategy and ensuring the successful execution of sales initiatives. She leads a team of sales representatives, providing guidance and mentorship to drive increased revenue and market share. Since joining Hortau in 2021, Caroline has been instrumental in expanding the company's customer base and strengthening its presence in the Canadian horticulture market.
Career Progression
Prior to her current role, Caroline held various sales and management positions within the horticulture and biotechnology sectors. She served as a Sales Representative at Hortau for over a decade, where she developed a deep understanding of the company's products and services. Additionally, she held the role of Sales Manager at Planteck Biotechnologies Inc., where she was responsible for managing a team of sales professionals and driving revenue growth. Caroline's early career experiences also include roles as a Management Advisor and Instructor at SOCODEVI, as well as a Trade Mission Assistant at L'Office Québec-Amériques pour la jeunesse (OQAJ).
Academic Background
Caroline holds a bachelor's degree in International Development from the Université Laval, where she specialized in international trade and business development.
Areas of Expertise
- Sales strategy development and execution
- Team leadership and management
- Customer relationship management
- Horticulture industry expertise
- Business development and growth initiatives
- Stakeholder engagement and collaboration
Professional Impact
Throughout her career, Caroline has demonstrated a proven track record of driving sales success and expanding market reach within the horticulture industry. Her strategic leadership, sales expertise, and strong customer relationships have enabled her to consistently exceed sales targets and contribute to the overall growth and profitability of the organizations she has been a part of.
Conclusion
With over 15 years of experience in the horticulture industry, Caroline Letendre is a highly accomplished Sales Director who is dedicated to delivering exceptional results for her clients and her company. Her deep industry knowledge, coupled with her strong sales acumen and leadership skills, make her a valuable asset to any organization seeking to drive sales growth and enhance its market position.
