Professional Summary
Professional Overview
Catherine Chow is an experienced marketing, digital, and commercial leader currently serving as the Directrice Marketing, Digital & Commercial at Room Saveurs in Paris, France. With a strong background in the food, restaurant, and retail industries, she is a strategic thinker and innovative problem-solver, adept at driving business growth and digital transformation.
Experience Summary
Current Role
In her current role at Room Saveurs, Catherine is responsible for overseeing the company's marketing, digital, and commercial strategies. She leads a team of talented professionals and works closely with cross-functional departments to align marketing initiatives with broader business objectives. Through her leadership, Catherine has been instrumental in enhancing the company's brand presence, optimizing digital channels, and driving increased customer engagement and sales.
Career Progression
Prior to her current position, Catherine held various senior marketing and leadership roles within prominent organizations in the food, restaurant, and retail sectors. As a Consultante at BLUEBERRIES CONSULTING SAS, she provided strategic advisory services to clients in the food, restaurant, and retail industries, helping them navigate challenges and capitalize on emerging opportunities. She has also served as the Marketing & Procurement Director (transition) at DALLOYAU, the Marketing and Digital Director at Groupe Delineo, the Deputy CEO in charge of Marketing & Sales at Groupe RUSH, and the Chief Marketing & Buying Officer at Groupe RUSH.
Academic Background
Catherine holds a Bachelor's degree in Business Administration from the Université Paris-Dauphine, where she specialized in Marketing and Retail Management. She has also completed executive education programs at prestigious institutions, further enhancing her leadership and strategic decision-making capabilities.
Areas of Expertise
- Marketing strategy and execution
- Digital transformation and e-commerce optimization
- Brand management and customer experience enhancement
- Cross-functional collaboration and team leadership
- Data-driven decision-making and performance optimization
- Strategic planning and business development
Professional Impact
Throughout her career, Catherine has demonstrated a track record of driving measurable business impact. She has successfully led the implementation of innovative marketing campaigns, leveraged digital technologies to enhance customer engagement, and implemented data-driven initiatives that have resulted in increased sales and profitability. Catherine's industry expertise, strategic vision, and collaborative approach have made her a valuable asset to the organizations she has served.
Conclusion
With her extensive experience, proven leadership abilities, and deep understanding of the food, restaurant, and retail industries, Catherine Chow is well-positioned to continue making a significant impact in her current role at Room Saveurs. Her commitment to driving growth, fostering innovation, and delivering exceptional results make her a highly sought-after marketing and commercial leader.
