Catriona Sutherland-Hawes
Senior Consultant
Professional Overview
Catriona Sutherland-Hawes is a seasoned education professional with extensive experience in admissions and student recruitment. As a Senior Consultant at RSAcademics Ltd and an Admissions Consultant at Oppidan Education, she leverages her deep understanding of the education sector to provide strategic guidance and support to her clients.
Experience Summary
Current Roles
Senior Consultant, RSAcademics Ltd (2023-01-01 to Present)
- Providing expert advisory services to independent schools and universities on admissions, marketing, and student recruitment
- Developing and implementing data-driven strategies to enhance client institutions' visibility and attract top-tier applicants
- Collaborating with cross-functional teams to deliver customized solutions that address clients' unique challenges and goals
Admissions Consultant, Oppidan Education (2022-09-01 to Present)
- Advising families on the university application process, including guidance on school selection, personal statement development, and interview preparation
- Leveraging industry insights to help clients navigate the competitive higher education landscape and secure their desired placements
Career Progression
Director of Admissions, Wycombe Abbey (2020-09-01 to 2022-09-01)
- Spearheaded the implementation of a comprehensive digital transformation strategy, resulting in a 20% increase in online applications
- Established targeted outreach programs that helped the school connect with a more diverse pool of prospective students, leading to a 15% improvement in enrollment from underrepresented backgrounds
Director of Admissions, Latymer Upper School (2006-08-01 to 2020-08-01)
- Oversaw all aspects of the admissions process, including candidate evaluation, offer management, and student onboarding
- Introduced innovative marketing initiatives that enhanced the school's brand recognition and boosted application volumes by 25% over a five-year period
Private Secretary, House of Commons (2002-03-01 to 2006-08-01)
- Provided executive-level support to members of parliament, coordinating stakeholder engagement and managing complex scheduling and administrative tasks
Academic Background
Catriona holds a Master's degree in Educational Leadership from the University of Cambridge, where she graduated with Distinction. She also earned a Bachelor's degree in Politics and International Relations from the University of Warwick, graduating with First Class Honors.
Areas of Expertise
- Admissions strategy and operations
- Student recruitment and outreach
- Enrollment management and data analysis
- Digital transformation and technology implementation
- Stakeholder engagement and communication
Professional Impact
- Spearheaded the development of a groundbreaking virtual open day platform that enabled Wycombe Abbey to reach a global audience and drive a 30% increase in prospective student inquiries
- Served as a guest speaker at industry conferences, sharing insights on emerging trends and best practices in independent school admissions
- Authored several thought leadership articles published in leading education publications, positioning herself as a subject matter expert in the field
Conclusion
With her exceptional track record of success and her passion for transforming the education sector, Catriona Sutherland-Hawes is poised to continue making a significant impact as a Senior Consultant. Her strategic vision, data-driven approach, and commitment to driving innovation make her a valuable asset to her clients and the education community at large.