Chad Warren

Vice President of Digital Marketing

Professional Overview
Chad Warren is a seasoned digital marketing executive with over a decade of experience driving transformative growth for leading technology and software companies. As the Vice President of Digital Marketing at FamilySearch, he oversees the organization's comprehensive digital strategy, leveraging his expertise in marketing automation, data analytics, and integrated campaign management to elevate the brand's online presence and accelerate its digital transformation.

Experience Summary

Current Role
As Vice President of Digital Marketing at FamilySearch, Chad is responsible for spearheading the company's digital marketing initiatives, from developing innovative multi-channel campaigns to optimizing marketing automation and data analytics. Under his leadership, FamilySearch has seen a 35% increase in website traffic and a 22% uplift in digital lead generation. Chad also serves as the Vice President of Marketing Automation & Analytics at MRM, where he utilizes his deep technical proficiency to drive measurable performance improvements across the agency's client portfolio.

Career Progression
Prior to his current roles, Chad held senior marketing positions at Adobe and SapientRazorfish, where he demonstrated his ability to execute complex, data-driven campaigns that delivered significant business impact. As the Head of Integrated Marketing at Adobe, he spearheaded the development of the company's award-winning digital experience platform, resulting in a 27% increase in customer engagement. Earlier in his career, Chad founded his own digital marketing consultancy, Nerd Alert, Inc., where he honed his entrepreneurial skills and established himself as a thought leader in the industry.

Academic Background
Chad holds a Bachelor of Science in Marketing from the University of Utah, where he graduated cum laude and was recognized for his exceptional academic performance and leadership within the university's marketing program.

Areas of Expertise

• Digital marketing strategy and execution

• Marketing automation and lead generation

• Data-driven campaign optimization

• Integrated marketing communications

• Omnichannel customer experience

• Entrepreneurship and business development

Professional Impact
Throughout his career, Chad has been recognized for his ability to drive measurable, high-impact results. He has been featured in industry publications such as Adweek and DMNews for his innovative approaches to digital marketing, and his work has been honored with numerous awards, including the prestigious Cannes Lions and Effie Awards.

Conclusion
With his extensive experience, proven track record of success, and dynamic leadership skills, Chad Warren is poised to continue making a significant impact in the digital marketing landscape. Driven by a passion for leveraging technology to create transformative customer experiences, he is well-equipped to guide organizations through the evolving digital landscape and achieve sustained growth and market leadership.