Charie Jankowski

Director of Field Marketing | Los Angeles, California, United States

Professional Overview

Charie Jankowski is an accomplished marketing professional with over 15 years of experience in the cosmetics and retail industries. As the Director of Field Marketing at Jouer Cosmetics, she is responsible for leading the company's field marketing initiatives, driving brand awareness, and fostering strong relationships with key distribution partners.

Experience Summary

Current Role

Charie has served as the Director of Field Marketing at Jouer Cosmetics since 2012. In this role, she oversees the development and execution of comprehensive field marketing strategies, including trade show presence, in-store events, and strategic partnerships. She has been instrumental in expanding Jouer's distribution footprint and increasing the brand's visibility in the highly competitive cosmetics market. Under Charie's leadership, Jouer has experienced significant year-over-year growth in both revenue and market share.

Career Progression

Prior to joining Jouer Cosmetics, Charie held the position of Director of Marketing at MetroPark USA, where she spearheaded the company's rebranding efforts and implemented innovative marketing campaigns that resulted in a 25% increase in customer engagement. Before that, she served as a Marketing Manager at Kumho Tires USA, where she played a pivotal role in launching new product lines and developing effective marketing strategies to penetrate regional markets.

Academic Background

Charie holds a Bachelor of Science degree in Marketing from the University of Southern California, where she graduated with honors.

Areas of Expertise

• Field marketing strategy and execution

• Brand development and positioning

• Retail channel management and partnerships

• Event planning and activation

• Digital marketing and social media

• Team leadership and cross-functional collaboration

Professional Impact

Throughout her career, Charie has demonstrated a track record of driving measurable business results. At Jouer Cosmetics, she has been instrumental in expanding the brand's distribution network, securing high-profile retail partnerships, and launching successful seasonal campaigns that have contributed to the company's consistent growth. Her ability to identify and capitalize on emerging market trends has earned her a reputation as a strategic and innovative marketing leader within the cosmetics industry.

Conclusion

Charie Jankowski is a seasoned marketing professional with a proven ability to develop and execute field marketing strategies that drive brand awareness, customer engagement, and revenue growth. Her extensive experience, industry expertise, and strong track record of success make her a valuable asset to any organization seeking to enhance its market presence and competitive position.