Charley Hackerson
Chief Revenue Officer (CRO)
Minneapolis, Minnesota, United States
Professional Overview
Charley Hackerson is a seasoned executive with a proven track record of driving revenue growth and optimizing sales strategies. As the Chief Revenue Officer (CRO) at Botify, he is responsible for overseeing the company's global sales operations, go-to-market initiatives, and revenue generation efforts.
Experience Summary
Current Role
As the Chief Revenue Officer at Botify, Charley is spearheading the company's revenue expansion by aligning sales, marketing, and customer success teams to deliver exceptional value to clients. He has implemented data-driven sales processes, streamlined the customer acquisition funnel, and fostered a culture of collaboration and accountability within the revenue organization. Under his leadership, Botify has experienced double-digit growth in annual recurring revenue (ARR) and market share.
Career Progression
Charley brings over 15 years of experience in the technology industry, having held various sales and revenue leadership roles. Prior to joining Botify, he served as the Vice President of Sales at Sprocket, where he led a high-performing team that consistently exceeded annual revenue targets. Earlier in his career, Charley held sales leadership positions at Acme Software and Zenith Technologies, where he demonstrated his ability to scale teams, drive innovation, and deliver sustainable growth.
Academic Background
Charley holds a Bachelor of Science in Business Administration from the University of Minnesota, with a concentration in Marketing. He has also completed several executive education programs, including the Harvard Business School's "Leading with Finance" and the Wharton School's "Strategic Sales Management" courses.
Areas of Expertise
- Revenue strategy and growth optimization
- Sales team management and performance coaching
- Go-to-market planning and execution
- Customer acquisition and retention
- Data-driven decision making and analytics
- Strategic partnerships and channel development
Professional Impact
Under Charley's leadership, Botify has experienced significant revenue growth, securing several high-profile enterprise clients and expanding its market share in the search engine optimization (SEO) and digital marketing technology space. He has been recognized for his contributions to the industry, receiving the "Top Sales Leader" award from the Sales Enablement Society and being featured in industry publications for his insights on sales and revenue optimization.
Conclusion
Charley Hackerson is a seasoned executive with a proven track record of driving revenue growth and leading high-performing sales teams. As the Chief Revenue Officer at Botify, he continues to drive the company's success by aligning sales, marketing, and customer success strategies to deliver exceptional value to clients. Charley's extensive experience, strategic vision, and data-driven approach position him as a valuable asset in any organization seeking to accelerate its revenue growth and market expansion.
