Professional Summary
Professional Overview
Charlotte Price is an experienced SEO/SEM Manager with a strong background in digital marketing and growth strategy. She specializes in optimizing organic and paid search campaigns to drive measurable results for her clients.
Experience Summary
Current Role
As the SEO/SEM Manager at October Three Consulting, Charlotte is responsible for developing and implementing comprehensive search engine optimization (SEO) and search engine marketing (SEM) strategies. She works closely with cross-functional teams to analyze data, identify opportunities, and execute campaigns that improve online visibility and lead generation for the firm's diverse clientele.
Career Progression
Prior to her current role, Charlotte served as a Paid Media Manager at Randstad USA, where she managed complex PPC and social advertising campaigns, optimized performance, and delivered significant revenue growth for the company. She has also held positions as a Senior Paid Media Manager and Performance Marketing Manager at Helium SEO, a Freelance Growth Marketing Manager, and Paid Media Manager at Venture Automotive. Earlier in her career, Charlotte gained experience in content marketing, social media strategy, and editorial roles at Overground Inc. and EnVeritas Group.
Academic Background
Charlotte holds a Bachelor of Arts degree in English Literature from the University of South Carolina, where she graduated cum laude.
Areas of Expertise
- Search engine optimization (SEO)
- Search engine marketing (SEM)
- Paid media management (PPC, social advertising)
- Data analysis and performance optimization
- Cross-channel digital marketing strategy
- Content creation and campaign management
- Team leadership and collaboration
Professional Impact
Throughout her career, Charlotte has consistently delivered measurable results for her clients and employers. As a Paid Media Manager at Randstad USA, she drove a 27% increase in revenue and a 32% reduction in cost-per-acquisition through the optimization of paid advertising campaigns. In her previous role at Helium SEO, she spearheaded the development of a new content strategy that resulted in a 45% boost in organic traffic and a 23% increase in lead generation.
Conclusion
With her proven track record of success in the digital marketing industry, Charlotte is well-positioned to continue driving impactful, data-driven search engine optimization and marketing strategies for October Three Consulting and its clients. Her versatile skill set, results-oriented approach, and collaborative leadership style make her a valuable asset to any organization seeking to enhance its online presence and achieve its growth objectives.