Professional Summary
Professional Overview
Chase Payne is a seasoned marketing executive with over 15 years of experience in the sports technology and gaming industries. As the Director of Product Marketing at PrizePicks, he is responsible for driving the company's product positioning, go-to-market strategies, and brand awareness initiatives. With a deep understanding of the fantasy sports and online gaming landscape, Chase has emerged as a respected thought leader in the field.
Experience Summary
Current Role
In his role as Director of Product Marketing at PrizePicks, Chase is responsible for overseeing the company's product marketing strategy, including market research, product positioning, and go-to-market planning. He works closely with the product and engineering teams to ensure the company's offerings align with customer needs and industry trends. Under his leadership, PrizePicks has experienced significant growth and increased brand recognition within the highly competitive fantasy sports and online gaming sector.
Career Progression
Prior to joining PrizePicks, Chase held several high-profile roles in the sports technology and gaming industries. As the Chief Marketing Officer and Co-Founder of Champions Round, he played a pivotal role in building the company's brand and driving its expansion into new markets. He has also served as the Head of Marketing at Streamline Studios and the Executive Vice President at Major League Fantasy, Inc., where he spearheaded innovative marketing campaigns and helped to grow the company's user base.
In addition to his corporate experiences, Chase has been actively involved in the fantasy sports and gaming community, serving as the Vice Chair and a member of the Board of Directors at the Fantasy Sports & Gaming Association. He is also the Owner of Game Point Labs, where he provides strategic consulting and mentorship to early-stage startups in the sports technology and gaming sectors.
Academic Background
Chase holds a Bachelor's degree in Business Administration from Virginia Tech, where he graduated with honors.
Areas of Expertise
- Product marketing strategy and execution
- Brand development and positioning
- Digital marketing and social media campaigns
- Market research and customer insights
- Startup mentorship and advisory
- Fantasy sports and online gaming industry expertise
Professional Impact
During his tenure at PrizePicks, Chase has spearheaded the company's successful expansion into new markets, leading to a significant increase in user acquisition and revenue growth. He has also been instrumental in strengthening the company's brand identity and positioning it as a leader in the fantasy sports and online gaming space.
As a thought leader in the industry, Chase has been a frequent speaker at industry events and conferences, sharing his insights on the latest trends and best practices in sports technology and gaming. He has also been recognized for his contributions to the fantasy sports and gaming community, earning him a seat on the Board of Directors at the Fantasy Sports & Gaming Association.
Conclusion
With his extensive experience, strategic vision, and industry expertise, Chase Payne is poised to continue driving innovation and growth in the sports technology and gaming industries. As he takes on new challenges in his role at PrizePicks and beyond, he remains committed to leveraging his expertise to help organizations thrive in the rapidly evolving digital landscape.
