Chelsey Rovesti
Senior Marketing Manager
Professional Overview
Chelsey Rovesti is a seasoned marketing professional with over 8 years of experience driving impactful campaigns and communications strategies across diverse industries. As the Senior Marketing Manager at Infectious Disease Connect, she leverages her expertise in digital marketing, content creation, and campaign management to elevate the company's brand presence and engagement.
Experience Summary
Current Role
As the Senior Marketing Manager at Infectious Disease Connect, Chelsey is responsible for developing and executing comprehensive marketing plans that align with the organization's strategic objectives. She oversees the creation and distribution of compelling content across the company's digital channels, including social media, website, and email communications. Chelsey's strategic approach has led to a significant increase in website traffic and social media engagement, contributing to the company's overall growth and industry recognition.
Career Progression
Prior to her current role, Chelsey held the position of Director of Marketing Communications at UPMC Children's Hospital Foundation, where she led the development and implementation of integrated marketing campaigns to promote the hospital's initiatives and philanthropic efforts. Before that, she served as the Director of Communications at Central Catholic High School, where she spearheaded the school's rebranding and digital transformation, resulting in enhanced brand awareness and student enrollment.
Chelsey's career began as a Social Media Specialist at DICK'S Sporting Goods and a Manager of Social Media at Point Park University, where she honed her skills in social media strategy, content creation, and community engagement.
Academic Background
Chelsey holds a Bachelor of Arts degree in Communications from Point Park University, where she graduated with honors.
Areas of Expertise
- Digital marketing strategy and execution
- Content creation and curation
- Social media management and optimization
- Campaign planning and implementation
- Branding and reputation management
- Stakeholder engagement and communication
Professional Impact
During her tenure at Infectious Disease Connect, Chelsey has successfully launched a comprehensive social media strategy that has increased the company's online presence and engagement by 35%. She has also played a pivotal role in developing and implementing a content marketing plan that has resulted in a 25% increase in website traffic and a 20% boost in email open rates.
Conclusion
With her proven track record of driving strategic marketing initiatives and her passion for leveraging digital tools to achieve measurable results, Chelsey is poised to continue making a significant impact in her role at Infectious Disease Connect. Her dedication to staying at the forefront of industry trends and her ability to translate complex information into engaging, impactful content make her a valuable asset to the organization.