Chema Alonso - Chief Digital Officer

Professional Overview

Chema Alonso is an experienced executive and digital transformation leader currently serving as the Chief Digital Officer at Telefónica, one of the world's largest telecommunications companies. With a strong background in technology innovation and a proven track record of driving digital initiatives, Alonso oversees the strategic development and implementation of Telefónica's digital programs and solutions.

Experience Summary

Chief Digital Officer, Telefónica (2021 - Present)

Responsible for spearheading Telefónica's digital transformation efforts, aligning the company's technology and innovation with its broader business strategy

Leads the development and deployment of cutting-edge digital products and services, focusing on enhancing customer experiences and driving operational efficiencies

Serves as a member of the Telefónica España Board of Directors, providing strategic guidance and oversight for the company's digital initiatives

CDCO (Chief Digital Consumer Officer), Telefónica (2019 - Present)

Played a key role in reshaping Telefónica's consumer-facing digital offerings, improving user experiences and expanding the company's digital customer base

Drove the implementation of advanced analytics and personalization capabilities to deliver more tailored and relevant services to Telefónica's consumer clientele

Chief Executive Officer, Telefónica Innovación Digital (2023 - Present)

Leads the company's innovation arm, Telefónica Innovación Digital, overseeing the development and incubation of new digital solutions and services

Fosters a culture of innovation within the organization, collaborating with cross-functional teams to identify and capitalize on emerging technology trends

Presidente del consejo, Wayra (2022 - Present)

Serves as the Chairman of the Board for Wayra, Telefónica's global open innovation and startup acceleration program

Provides strategic guidance and oversight to drive Wayra's mission of supporting the growth and development of promising technology startups

Academic Background

Chema Alonso holds a Bachelor's degree in Computer Science from the Complutense University of Madrid, where he graduated with honors.

Areas of Expertise

Digital transformation strategy and implementation

Consumer-facing digital product development and optimization

Advanced analytics and personalization technologies

Innovation management and startup ecosystem engagement

Telecommunications industry knowledge and trends

Professional Impact

Spearheaded the launch of several groundbreaking digital initiatives at Telefónica, including the company's award-winning mobile app and e-commerce platform

Drove the integration of cutting-edge technologies, such as artificial intelligence and machine learning, to enhance customer experiences and drive operational efficiencies

Played a pivotal role in expanding Telefónica's digital customer base, contributing to significant growth in the company's online and mobile user engagement

Serves as a thought leader and industry influencer, frequently speaking at technology and telecommunications conferences and sharing insights on the future of digital transformation

Conclusion

With his extensive experience in digital innovation and a deep understanding of the telecommunications industry, Chema Alonso is a strategic asset to Telefónica as it continues to navigate the evolving digital landscape. His proven ability to deliver transformative digital solutions and drive measurable business impact positions him as a valuable leader in the company's ongoing digital transformation efforts.