Chima Ogbuokiri, SVP of Growth & Partner Marketing Strategy

Professional Overview

Chima Ogbuokiri is a seasoned marketing executive with extensive experience in driving growth, spearheading partner marketing strategies, and leveraging digital technologies to optimize performance across the media and entertainment industry. As the Senior Vice President of Growth & Partner Marketing Strategy at AMC Networks, he plays a pivotal role in shaping the company's strategic initiatives and fueling its expansion in the rapidly evolving digital landscape.

Experience Summary

Current Role

In his current role as SVP of Growth & Partner Marketing Strategy at AMC Networks, Chima is responsible for developing and implementing comprehensive growth strategies, forging strategic partnerships, and driving innovation in the company's marketing efforts. He oversees the execution of targeted marketing campaigns, digital distribution initiatives, and data-driven audience engagement programs to enhance the company's reach and revenue.

Career Progression

Chima's career trajectory has been marked by progressive leadership roles, where he has consistently demonstrated his expertise in marketing strategy, digital transformation, and data-driven decision-making. Prior to his current position, he served as the VP of Growth Marketing & Strategy at AMC Networks, where he successfully spearheaded initiatives to drive customer acquisition, increase retention, and optimize marketing performance.

Earlier in his career, Chima held senior roles at RLJ Entertainment, Inc. as the Senior Director of Acquisition & Retention Marketing, and at Showtime Networks, where he served as both the Senior Manager of Marketing Strategy and the Digital Distributor Marketing Manager. His diverse background also includes experience as a Management Consultant at PwC Consulting and as a Brand Strategy Consultant at Dhoonya Dance LLC.

Academic Background

Chima holds a strong academic foundation, having earned his Bachelor's degree from the United States Naval Academy and his MBA from the prestigious Stern School of Business at New York University.

Areas of Expertise

Chima's expertise spans a wide range of areas, including digital marketing, growth hacking, partner and channel strategy, data analytics, and performance optimization. He has a proven track record of leveraging data-driven insights to inform strategic decisions, develop innovative marketing solutions, and drive measurable results.

Professional Impact

Throughout his career, Chima has made significant contributions to the media and entertainment industry. He has spearheaded successful initiatives that have driven customer acquisition, improved retention, and enhanced the overall profitability of the organizations he has served. Chima's strategic vision, coupled with his ability to execute, has earned him a reputation as a trusted leader and a valued asset in the industry.

Conclusion

With his deep industry expertise, demonstrated leadership skills, and a passion for driving growth, Chima Ogbuokiri is poised to continue making a lasting impact as the SVP of Growth & Partner Marketing Strategy at AMC Networks. His proven track record, combined with his forward-thinking approach, positions him as a valuable asset in the ever-evolving media and entertainment landscape.