Chirag Ray

Team Lead - Social Media & Business Operations
Toronto, Ontario, Canada

Professional Overview

Chirag Ray is an experienced social media and business operations professional, currently serving as the Team Lead for both the Social Media and Business Operations teams at Collabera. With a strong background in digital marketing and business development, he leverages his expertise to drive strategic initiatives and deliver measurable results for his clients.

Experience Summary

Current Roles

Team Lead - Social Media & Business Operations, Collabera (2024-07-01 to Present)

• Oversees the development and implementation of comprehensive social media strategies to enhance brand visibility and engagement for Collabera's clients

• Leads a team of social media specialists in executing targeted campaigns, managing online communities, and analyzing performance metrics

• Collaborates with the Business Operations team to optimize internal processes, improve operational efficiency, and support the overall business growth

• Serves as a subject matter expert, providing guidance and mentorship to the wider marketing and operations teams

Social Media Specialist (Recruitment Marketing Specialist), Collabera (2022-07-01 to Present)

• Developed and executed social media campaigns to attract top talent and support Collabera's recruitment efforts

• Monitored platform performance, analyzed data, and presented insights to drive continuous improvement

• Collaborated with the marketing and HR teams to align social media activities with the company's overall branding and hiring objectives

Previous Experience

Director of Marketing and Business Development, Nice Computer Education (2002-11-01 to 2014-11-01)

• Spearheaded the company's marketing and business development strategies, driving significant growth and expansion

• Implemented innovative digital marketing initiatives to enhance brand awareness and generate qualified leads

• Forged strategic partnerships and alliances to diversify the company's service offerings and client base

• Played a key role in establishing the company as a recognized leader in the IT training and education sector

Academic Background

• Bachelor of Business Administration, University of Toronto

Areas of Expertise

• Social media strategy and execution

• Digital marketing and content creation

• Recruitment marketing and employer branding

• Business operations optimization

• Team leadership and people management

• Stakeholder management and client relations

Professional Impact

• Consistently exceeded social media engagement and conversion targets for Collabera's clients

• Implemented process improvements that increased the Business Operations team's efficiency by 18%

• Developed and executed successful recruitment marketing campaigns that contributed to a 25% increase in qualified applicants

• Recognized as a subject matter expert and invited to speak at industry events on the intersection of social media, marketing, and talent acquisition

Conclusion

With his extensive experience in social media, marketing, and business operations, Chirag Ray is a strategic and results-driven professional committed to driving innovation and delivering exceptional value for his clients. His proven track record of leadership, cross-functional collaboration, and measurable achievements make him a valuable asset to the Collabera team.