Chloé Chanudet

Chief Marketing Officer | New York, NY

Professional Overview

Chloé Chanudet is a seasoned marketing executive with over a decade of experience driving transformative growth strategies for leading consumer brands. As the Chief Marketing Officer at Adore Me, she is responsible for spearheading the company's comprehensive marketing initiatives, including brand development, digital marketing, and customer acquisition.

Experience Summary

Current Role

As the Chief Marketing Officer at Adore Me since 2013, Chloé has played a pivotal role in shaping the brand's identity and expanding its presence in the highly competitive e-commerce landscape. She oversees a talented team of marketing professionals and is instrumental in developing and executing integrated campaigns that have resulted in significant revenue growth and customer loyalty.

Career Progression

Prior to her current role, Chloé held senior marketing positions at SAS MOOD by me and MOOD BY ME, where she honed her skills in digital marketing, event planning, and strategic communications. Her early career experience also includes roles as a journalist at France 5 and an assistant in programming at Canal+, further strengthening her diverse background in media and content creation.

Academic Background

Chloé holds a Master's degree in International Communications from the prestigious Institut d'Etudes politiques de Paris. Additionally, she has completed online certificates in Archaeology, Theology and Religious Studies from the University of Oxford, as well as Astronomy from the University of Cambridge, demonstrating her continuous pursuit of knowledge and professional development.

Areas of Expertise

• Omnichannel marketing strategy and execution

• Brand building and positioning

• Digital marketing, including SEO, social media, and e-commerce optimization

• Customer acquisition and retention

• Event planning and experiential marketing

• Cross-functional collaboration and team leadership

Professional Impact

Under Chloé's leadership, Adore Me has experienced remarkable growth, with the brand becoming a dominant player in the intimate apparel industry. Her strategic vision and innovative marketing campaigns have consistently driven increases in customer engagement, sales, and market share. Chloé's industry contributions and thought leadership have positioned her as a respected voice in the field of e-commerce and consumer marketing.

Conclusion

Chloé Chanudet is a dynamic and results-driven marketing executive with a proven track record of driving transformative growth for leading consumer brands. Her exceptional strategic planning, digital expertise, and collaborative leadership make her a valuable asset in any organization seeking to optimize its marketing efforts and achieve sustainable success.