Professional Summary
Professional Overview
Chris Martinez is a seasoned entrepreneur, creative director, and marketing strategist with a proven track record of driving innovation and growth across diverse industries. As the Founder and Chief Marketing Officer of Create Skateboards, he leverages his extensive expertise in branding, product development, and go-to-market strategy to spearhead the company's success. Additionally, he serves as a Business Mentor at SFMade, where he utilizes his entrepreneurial acumen to guide and empower local businesses.
Experience Summary
Current Role
As the Founder and Chief Marketing Officer of Create Skateboards, Chris is responsible for the overall strategic direction and market positioning of the company. He leads the design, development, and launch of innovative skateboard products, and oversees the implementation of impactful marketing campaigns that have positioned Create Skateboards as a leading player in the industry. Under his leadership, the company has experienced significant growth, establishing a strong brand presence and expanding its customer base both domestically and internationally.
In addition to his role at Create Skateboards, Chris serves as a Business Mentor at SFMade, where he provides invaluable guidance and support to local entrepreneurs, helping them navigate the challenges of starting and scaling their businesses.
Career Progression
Prior to founding Create Skateboards, Chris held various leadership roles in the creative and marketing sectors. He served as the Founder and Chief Operating Officer of Rowzzy Co, where he spearheaded the company's strategic and operational initiatives. Before that, he held the position of Creative Director and Head of Global Marketing Communications at InMobi, where he was instrumental in strengthening the company's brand identity and driving its global expansion.
Chris has also held creative roles at leading agencies, including M/H VCCP, TFC, and EVB, where he honed his skills in branding, campaign development, and digital marketing. Additionally, he gained valuable experience as a Lead Creative at Apple, where he contributed to the development of innovative product designs and marketing strategies.
Academic Background
Chris holds a Bachelor of Fine Arts degree from the University of California, Berkeley, where he specialized in Graphic Design and Visual Communications. During his time at the university, he demonstrated exceptional academic performance and was recognized for his creative and innovative contributions.
Areas of Expertise
- Branding and Brand Strategy
- Product Design and Development
- Digital Marketing and Campaign Execution
- Entrepreneurship and Business Strategy
- Creative Leadership and Mentorship
Professional Impact
Under Chris's leadership, Create Skateboards has emerged as a prominent player in the skateboarding industry, known for its innovative product designs, impactful marketing campaigns, and strong brand identity. The company has received numerous industry awards and accolades, and has built a loyal customer base both domestically and internationally.
As a Business Mentor at SFMade, Chris has leveraged his entrepreneurial expertise to guide and empower local businesses, helping them navigate the challenges of starting and scaling their operations. His contributions have been instrumental in fostering the growth and success of the San Francisco business community.
Conclusion
With his diverse experience, innovative mindset, and proven track record of success, Chris Martinez is poised to continue driving growth and innovation in the industries he serves. As he focuses on leading Create Skateboards to new heights and mentoring the next generation of entrepreneurs, Chris is committed to making a lasting impact through his entrepreneurial and creative endeavors.