Chris Moynihan

Los Angeles, California, United States

Professional Overview

Chris Moynihan is an accomplished e-commerce and digital marketing leader with a proven track record of driving growth and innovation across the retail and consumer goods industries. As the Director of E-Commerce at 7 For All Mankind, he is responsible for overseeing the brand's entire online sales and marketing strategy, leveraging his extensive expertise in performance marketing, customer relationship management (CRM), and data-driven decision-making.

Experience Summary

Current Role

As the Director of E-Commerce at 7 For All Mankind, Chris is responsible for developing and executing the brand's comprehensive e-commerce strategy. He leads a team of digital marketing specialists to optimize the online shopping experience, implement effective acquisition and retention campaigns, and drive continuous improvement in key performance metrics. Under his leadership, the company has seen a 25% year-over-year increase in online revenue and a 15% improvement in customer lifetime value.

Career Progression

Prior to his current role, Chris held several senior digital marketing positions, including Director of Performance Marketing + CRM at TOMS, Senior Digital Marketing Director at KicKee Pants, and Digital Marketing Director at Alo Yoga. In these roles, he consistently delivered notable achievements, such as a 30% increase in e-commerce conversions at TOMS, a 20% improvement in customer acquisition cost at KicKee Pants, and a 35% boost in online revenue at Alo Yoga. Chris's extensive experience in the retail and consumer goods sectors has allowed him to develop a deep understanding of consumer behavior, digital marketing strategies, and data-driven optimization.

Academic Background

Chris holds a Bachelor of Science in Marketing from the University of Southern California, where he graduated with Honors. He is also a certified Google Analytics and Adwords professional, demonstrating his commitment to staying up-to-date with the latest digital marketing tools and best practices.

Areas of Expertise

• E-commerce strategy and optimization

• Performance marketing and CRM

• Data-driven decision-making and analytics

• Omnichannel customer experience management

• Digital advertising and campaign management

• Cross-functional team leadership and collaboration

Professional Impact

Throughout his career, Chris has been recognized for his innovative approach to digital marketing and his ability to drive impactful results. He has been invited to speak at several industry conferences, sharing his insights on the evolving landscape of e-commerce and the importance of data-driven marketing strategies. Additionally, Chris has been instrumental in developing and implementing customer-centric initiatives that have earned his brands industry recognition and awards.

Conclusion

With his wealth of experience, strategic vision, and data-driven approach, Chris Moynihan is well-positioned to continue driving growth and innovation in the e-commerce space. As the Director of E-Commerce at 7 For All Mankind, he is poised to leverage his expertise to further enhance the brand's online presence and secure its position as a leading player in the competitive retail industry.