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Christina Ferrer

Professional Summary



Professional Overview


Christina Ferrer is a seasoned healthcare executive with extensive expertise in patient financial services. As the Director of Patient Financial Services at Baptist Health South Florida, she leads a team responsible for managing the organization's revenue cycle, ensuring efficient and compliant financial operations.

Experience Summary



Current Role


In her current role as the Director of Patient Financial Services at Baptist Health South Florida, Christina is responsible for overseeing all aspects of the patient financial services department. She manages a team of financial specialists who handle patient registration, billing, collections, and insurance claims processing. Under her leadership, the department has achieved significant improvements in key performance metrics, including reduced claim denials and increased patient satisfaction.

Career Progression


Prior to her current position, Christina held various leadership roles within the healthcare financial services industry. She served as the Manager of Patient Accounts at Memorial Regional Hospital, where she spearheaded initiatives to streamline billing processes and enhance revenue cycle management. Earlier in her career, she worked as a Financial Analyst at Broward Health, honing her skills in data analysis and financial reporting.

Academic Background


Christina holds a Bachelor of Science degree in Accounting from the University of Florida. She is a Certified Healthcare Financial Professional (CHFP) and maintains memberships with the Healthcare Financial Management Association (HFMA) and the American Association of Healthcare Administrative Management (AAHAM).

Areas of Expertise


  • Revenue cycle management

  • Patient financial services operations

  • Healthcare compliance and regulatory requirements

  • Financial data analysis and reporting

  • Team leadership and performance management


Professional Impact


Throughout her career, Christina has been instrumental in driving financial improvements and enhancing patient financial experiences. At Baptist Health South Florida, she has implemented innovative strategies to reduce claim denials, improve collection rates, and optimize the organization's revenue cycle. Her expertise and leadership have been recognized by her peers, and she frequently presents at industry conferences and webinars.

Conclusion


With over 15 years of experience in the healthcare financial services sector, Christina Ferrer is a highly respected and accomplished professional. Her deep understanding of patient financial operations, coupled with her strong leadership skills, make her a valuable asset to the Baptist Health South Florida team. Christina is committed to continuing to drive positive financial outcomes and enhancing the overall patient experience within the organization.