Christina Volgyesi

Chief Marketing Officer

Professional Overview

Christina Volgyesi is a seasoned marketing executive with over 15 years of experience driving growth and innovation in the natural products industry. As the Chief Marketing Officer at Dr. Bronner's, she is responsible for overseeing the company's global marketing strategy, brand development, and consumer engagement initiatives.

Experience Summary

Current Role

As the Chief Marketing Officer at Dr. Bronner's, Christina is charged with leading the company's marketing efforts and positioning the iconic brand for continued success. In this role, she has been instrumental in developing and executing targeted marketing campaigns that have increased brand awareness, expanded the customer base, and driven significant revenue growth.

Career Progression

Prior to her current position, Christina held several leadership roles within Dr. Bronner's, including Vice President of Marketing and Director of Marketing. During her tenure, she has been responsible for overseeing the successful launch of new product lines, spearheading innovative marketing strategies, and strengthening the company's online presence and digital marketing initiatives.

Before joining Dr. Bronner's, Christina co-founded and served as the President of Living Harvest Foods, a pioneering natural foods company. In this role, she was responsible for developing the company's brand, building its marketing and sales infrastructure, and securing distribution in major retail channels.

Academic Background

Christina holds a degree from McGill University, where she specialized in marketing and business.

Areas of Expertise

• Brand strategy and development

• Integrated marketing campaigns

• Digital marketing and e-commerce

• Product launch and commercialization

• Omnichannel customer engagement

• Sustainability and corporate social responsibility

Professional Impact

During her tenure at Dr. Bronner's, Christina has played a pivotal role in driving the company's revenue growth, increasing market share, and strengthening the brand's position as a leader in the natural products industry. Her innovative marketing strategies and data-driven decision-making have contributed to the company's continued success and industry-wide recognition.

Conclusion

With her extensive experience, deep industry knowledge, and proven track record of success, Christina Volgyesi is a dynamic marketing leader who is poised to guide Dr. Bronner's through its next phase of growth and expansion. Her strategic vision, collaborative approach, and commitment to sustainability make her a valuable asset to the organization and a respected voice in the natural products industry.