Christine Moll

Chief Marketing Officer | San Francisco, CA

Professional Overview

Christine Moll is an accomplished Chief Marketing Officer with over 20 years of experience driving marketing strategy and brand development for leading beverage alcohol companies. She is known for her ability to identify and capitalize on emerging market trends, develop innovative marketing campaigns, and deliver measurable business impact.

Experience Summary

Current Role

As the Chief Marketing Officer at Silver Oak & Twomey, Christine is responsible for overseeing the company's comprehensive marketing initiatives, including brand strategy, digital marketing, trade and consumer engagement, and market expansion efforts. In her current role, she has spearheaded the successful launch of several new product lines, resulting in significant revenue growth and market share gains.

Career Progression

Prior to her current position, Christine served as the Chief Marketing Officer at O'Neill Vintners & Distillers, where she led the rebranding and repositioning of the company's portfolio, driving a 25% increase in brand awareness and a 15% rise in sales. Before that, she held marketing leadership roles at Gruppo Campari, overseeing the strategy and execution for their tequila, rum, gin, and vodka portfolios.

Christine's career began at Bacardi, where she spent over a decade as a Senior Brand Manager, developing and executing impactful marketing campaigns that contributed to the growth and profitability of the company's global brands.

Academic Background

Christine holds an MBA in Business from Florida International University, where she graduated with honors.

Areas of Expertise

• Beverage alcohol industry expertise

• Brand strategy and portfolio management

• Omnichannel marketing and digital transformation

• Market analysis and trend identification

• Cross-functional team leadership and collaboration

Professional Impact

During her tenure at O'Neill Vintners & Distillers, Christine led the development and launch of a groundbreaking virtual tasting experience that engaged consumers during the COVID-19 pandemic, resulting in a 20% increase in online sales. She has also been recognized for her industry contributions, serving as a speaker at several prominent beverage alcohol conferences.

Conclusion

With her extensive marketing experience, strategic vision, and proven track record of driving business growth, Christine Moll is a highly sought-after Chief Marketing Officer in the beverage alcohol industry. In her current role at Silver Oak & Twomey, she is poised to continue her trajectory of innovation and success, further cementing her reputation as a transformative marketing leader.