Professional Summary

Professional Overview

Clara Sacristán Rodríguez is an experienced Internal Communications Manager with a strong background in marketing, communication, and digital strategy. She specializes in developing and implementing effective internal communication programs to engage and align employees with organizational goals.

Experience Summary

Current Role

In her current role as Internal Communications Manager at Naturgy, Clara is responsible for overseeing the company's internal communication initiatives, creating and executing communication strategies, and fostering a positive and engaged employee culture. She works closely with cross-functional teams to ensure consistent messaging, promote company values, and enhance internal collaboration.

Career Progression

Prior to her current position, Clara held several senior-level marketing and communication roles, including Director of Communication and Brand at HomeServe Iberia, Director of Global Marketing and Communication at Habitissimo, and Director of Marketing and Communication Iberia at Interflora España. In these roles, she successfully led the development and implementation of integrated marketing and communication campaigns, drove brand awareness, and contributed to significant business growth.

Clara's earlier career experience includes positions as Digital Marketing Manager at Ladorian, Communication and Digital Marketing Director at Mas que Marketing On line, and Content Manager at Apple, where she honed her skills in digital marketing, content creation, and communication strategy.

Academic Background

Clara holds a Licenciada en Derecho (Bachelor's degree in Law) and a Licenciada en Periodismo (Bachelor's degree in Journalism) from the Universidad Rey Juan Carlos. Additionally, she completed the Programa en Gestión Digital (Program in Digital Management) at ESIC Business & Marketing School.

Areas of Expertise

• Internal communication strategy and implementation

• Employee engagement and culture development

• Integrated marketing and communication campaigns

• Digital marketing and content creation

• Brand management and positioning

• Cross-functional collaboration and project management

Professional Impact

Throughout her career, Clara has demonstrated a strong track record of driving impactful internal communication initiatives and contributing to the success of the organizations she has served. Her ability to align employees with company goals, foster a positive work environment, and deliver measurable results has earned her a reputation as a strategic and results-oriented communication professional.

Conclusion

With her extensive experience in marketing, communication, and digital strategy, Clara Sacristán Rodríguez is a valuable asset to Naturgy. As the Internal Communications Manager, she continues to contribute to the company's success by developing and implementing effective internal communication programs that engage employees, enhance collaboration, and support the achievement of organizational objectives.