Professional Overview

Clare Sayers is a seasoned marketing professional currently serving as the Head of Content and Performance Marketing at Naked Wines in London, England, United Kingdom. Her key expertise areas include content marketing, performance marketing, and digital creative, with a focus on the wine industry.

Experience Summary

Current Role

As the Head of Content and Performance Marketing, Clare is responsible for leading the content and performance marketing teams at Naked Wines. Her current position involves developing and implementing marketing strategies to drive business growth and improve brand visibility. Key responsibilities include team management, campaign development, and collaboration with cross-functional teams.

Career Progression

Clare's career progression is marked by notable previous roles, including Head of Performance Marketing (Global) and Head of Digital Creative at Naked Wines. Prior to her current role, she worked as a Content Manager at Triptease and held various positions in journalism, including Business Reporter at Evening Standard and Correspondent at Thomson Reuters.

Areas of Expertise

Clare's areas of expertise include:
Industry-specific skills: content marketing, performance marketing, and digital creative
Technical competencies: team management, campaign development, and data analysis
* Leadership and management capabilities: leading cross-functional teams and developing marketing strategies

Professional Impact

Although specific projects or initiatives are not provided, Clare's experience in marketing and journalism has likely contributed to the growth and development of her previous employers. Her current role at Naked Wines is expected to drive business growth and improve brand visibility.

Conclusion

Clare Sayers is a seasoned marketing professional with a strong background in content marketing, performance marketing, and digital creative. Her current role as Head of Content and Performance Marketing at Naked Wines is focused on driving business growth and improving brand visibility. With her expertise and experience, Clare is well-positioned to make a significant impact in the wine industry.