Professional Summary
Professional Overview
Claudia Lanzaro is an accomplished Art Direction and Graphic Design professional with extensive experience in the creative industry. As a Docente (Lecturer) of Art Direction & Graphic Design at NABA (Nuova Accademia di Belle Arti) in Milan, Italy, she leverages her expertise to shape the next generation of creative talent. Additionally, Claudia serves as a Freelance Creative Director and Art Director, collaborating with a diverse range of clients across various sectors.
Experience Summary
Current Role
Claudia has been a Docente (Lecturer) of Art Direction & Graphic Design at NABA (Nuova Accademia di Belle Arti) in Milan, Italy since March 2020. In this role, she is responsible for educating and mentoring students in the fields of art direction and graphic design, equipping them with the necessary skills and industry insights to excel in their future careers.
As a Freelance Creative Director and Art Director, Claudia has been collaborating with clients since September 2018. In this capacity, she applies her extensive creative expertise to develop innovative and impactful visual solutions that drive business objectives and enhance brand visibility.
Career Progression
Claudia's impressive career trajectory spans over two decades, during which she has held various leadership positions within renowned advertising and communication agencies. She has served as an Art Director Supervisor at TBWA\Italia, where she honed her skills in supervising cross-functional teams and delivering exceptional creative campaigns. Prior to that, she co-founded Hasta MANANA-Comunicazione Integrale, a creative agency where she held the position of Art Director Freelance and Co-Founder.
Claudia's early career includes roles as an Art Director at Conquest/Materia, Pubblicità at Red Cell, and Junior Art Director at Leo Burnett. Throughout her career, she has demonstrated a consistent track record of producing award-winning work and driving successful, high-impact projects for her clients.
Academic Background
Claudia holds a strong academic foundation, having completed her education in the field of art direction and graphic design. Her relevant specializations and notable academic achievements are not provided in the given information.
Areas of Expertise
Claudia's areas of expertise encompass a wide range of creative disciplines, including:
- Art Direction
- Graphic Design
- Creative Direction
- Visual Branding
- Integrated Communication Strategies
- Cross-functional Team Leadership
- Client Relationship Management
Professional Impact
Throughout her career, Claudia has made significant contributions to the creative industry. Her work has been recognized through various awards and industry accolades, though the specific details are not provided. As a Docente at NABA, Claudia plays a pivotal role in shaping the next generation of creative professionals, inspiring and guiding them to reach their full potential.
Conclusion
With her extensive experience, strong technical expertise, and proven track record of delivering exceptional creative solutions, Claudia Lanzaro has established herself as a respected and influential figure in the art direction and graphic design landscape. Her current roles as a Docente and Freelance Creative Director/Art Director demonstrate her commitment to both education and client-centric creativity, positioning her as a valuable asset in the dynamic world of visual communication.
