Clemence Dubois Research by SuperAGI

Clémence Dubois

Chief Product and Marketing Officer, Girard-Perregaux

[LinkedIn Profile](http://www.linkedin.com/in/cl%c3%a9mence-dubois-0339b81a)
Location: Switzerland
Education: HEC Lausanne & HEC Paris, graduated 2011
Languages: French (likely native or fluent), English (implied through global role & media appearances)
Contacts: 500+

1. Executive Role & Influence

Clémence Dubois holds the position of Chief Product and Marketing Officer at Girard-Perregaux, a storied Swiss fine watchmaking manufacturer established in 1791. She was appointed to this executive role in 2020, following a progressive career trajectory entirely within the company. Dubois was initially recruited as a Trainee Communication Coordinator shortly after her graduation, then rapidly advanced through the organization, ultimately becoming Head of Product (the youngest executive in the brand’s committee at the time, 2019), before assuming her current leadership.

As the most senior executive overseeing both product development and global marketing, Dubois wields significant influence on brand strategy, new product launches, cross-functional partnerships, and market positioning. She directly supervises teams dedicated to all aspects of product creation—designers, R&D specialists, project managers, and more—from initial brief through to production. Her remit includes leadership of all timepiece development cycles and coordination of international marketing activities, positioning her as a pivotal decision-maker for any strategic engagements or collaborations.

2. Key Initiatives and Brand Partnerships

Under Dubois’s leadership, Girard-Perregaux has undertaken several significant projects and partnerships, most notably:

Aston Martin Strategic Partnership (2021–present):

Dubois has played a central role in orchestrating the collaboration with British luxury automotive brand Aston Martin and its Cognizant Formula 1 team. The partnership, which aligns both brands' focus on craftsmanship, material innovation, technical mastery, and exclusivity, included:

Co-branded watch launches (such as the Tourbillon with Three Flying Bridges Aston Martin Edition and Neo Bridges Aston Martin Edition)

Brand visibility leveraged via Formula 1 (GP branding on Aston Martin F1 car mirrors and team uniforms)

Integration of GP clocks into Aston Martin road cars (planned/ongoing per disclosed information)

Joint product development involving design and material innovation, particularly around limited-edition timepieces

Dubois’s statements emphasize a multi-year vision for this collaboration, including additional releases from the company’s iconic collections.

Product Innovation & Gender Equity:

Dubois is recognized for advocating gender equity in luxury watch product lines, promoting the idea that product desirability should transcend gender segmentation (e.g., the Laureato 38mm Copper Dial).

Oversight for launches such as the Neo Constant Escapement, a technically advanced timepiece that exemplifies the brand’s heritage and contemporary innovation.

Digital Transformation:

As of July 2024, Dubois is actively recruiting new talent (e.g., Head of Digital), signaling an ongoing prioritization of digital storytelling and digital marketing expansion as part of the brand’s modernization strategy.

3. Reputation, Media & Professional Approach

Dubois is profiled among the most influential women in the global watchmaking industry and is cited as a key advocate for greater inclusivity and modernity in a traditionally male-dominated field.

Her professional network exceeds 500 direct contacts on LinkedIn, indicative of broad international relationships and sector-wide visibility.

She regularly interacts with international media (e.g., Forbes Q&A, Watchonista, RocketReach, goldbookmagazine.com) and is presented as the company’s authoritative spokesperson for both product and marketing topics, further reinforcing her executive responsibility and openness to dialogue.

4. Education and Early Career Path

Dubois’s education spans HEC Lausanne and HEC Paris, both highly regarded business schools; she graduated in 2011.

Her entire professional career post-graduation has been with Girard-Perregaux, marking a rare case of deep institutional knowledge and company loyalty.

5. Notable Skills and Strategic Focus Areas

| Core Skills | Evidence/Comments |
|--------------------------------------------------------------------------------------------|-------------------------------------------------------------------------------------------------------------|
| Leadership in Product Development & Cross-Functional Team Oversight | Heads all product and marketing activities; oversees design, R&D, and project teams |
| Global Brand Positioning & Storytelling | Leads global marketing; media spokesperson; focus on powerful partnerships and digital narratives |
| Strategic Partnerships with Luxury/Lifestyle Brands | Direct lead on Aston Martin partnership; expertise in co-branded luxury timepiece launches |
| Advocacy for Gender Equity & Inclusion in Luxury Products | Drives product lines with inclusive approach; public statements on making pieces for all enthusiasts |
| Digital Marketing and Transformation Initiatives | Currently expanding digital team; focus on digital-first marketing strategies |
| Deep Institutional and Industry Knowledge | Tenure with company from graduate trainee to executive; steeped in luxury watch sector trends and strategies |

6. Company Context — Girard-Perregaux

Swiss manufacturer of high-end timepieces, founded 1791; one of the oldest continuously operating watch houses.

Celebrated its 230th anniversary in 2021, leveraging partnerships, limited editions, and global campaigns to drive brand renewal and reach new clienteles.

Recent years marked by strategic collaborations and a focus on innovation in both production materials and brand partnerships under Dubois’s tenure.

7. Potential Engagement Considerations

Approaching Clémence Dubois requires emphasizing innovation, brand synergy, and value alignment, especially in the luxury sector. Demonstrating an understanding of haute horlogerie, digital innovation, and aspirational brand building will likely resonate, given her proven track record and current strategic focus.

Summary of Provided Sources: