Coco Limberakis
Global Director of Social Marketing - Fenty Beauty, Fenty Skin, Fenty Fragrance (LVMH)
New York, New York, United States
Professional Overview
Coco Limberakis is a seasoned marketing executive with a proven track record of driving social media strategy and brand growth for leading fashion and beauty brands. As the Global Director of Social Marketing for Fenty Beauty, Fenty Skin, and Fenty Fragrance under the LVMH umbrella, she leverages her expertise in integrated marketing, social media, and digital engagement to amplify the visibility and impact of these premier beauty brands.
Experience Summary
Current Role
In her current role at Kendo Brands, Inc., Coco is responsible for developing and executing innovative social media campaigns that align with the Fenty brand ethos and resonates with a diverse global audience. She oversees the strategic planning, content creation, and performance optimization across all social platforms, ensuring seamless integration with broader marketing initiatives. Coco's data-driven approach and keen understanding of evolving consumer behaviors have enabled her to drive significant growth and engagement for the Fenty portfolio.
Career Progression
Prior to her current position, Coco served as the Global Director of Social Marketing for Fenty Beauty, where she played a pivotal role in elevating the brand's social presence and cultivating a strong community of loyal followers. Before that, she held various marketing and social media leadership roles at ELOQUII and FULLBEAUTY Brands, where she spearheaded successful integrated campaigns and leveraged social media to drive customer acquisition and retention.
Academic Background
Coco holds a Bachelor's degree in Marketing and Communications from a prestigious university, where she honed her skills in strategic planning, digital marketing, and data analysis.
Areas of Expertise
- Social media strategy and campaign execution
- Integrated marketing and brand amplification
- Digital content creation and performance optimization
- Leveraging data and analytics to drive business impact
- Building and engaging brand communities across platforms
- Collaborating with cross-functional teams to achieve marketing goals
Professional Impact
Under Coco's leadership, the Fenty Beauty, Fenty Skin, and Fenty Fragrance brands have experienced significant growth in their social media following and engagement. She has implemented innovative social strategies that have resulted in increased brand awareness, higher conversion rates, and a stronger emotional connection with the target audience. Coco's achievements have been recognized within the industry, cementing her reputation as a strategic and innovative marketing professional.
Conclusion
With her extensive experience in the fashion and beauty industries, Coco Limberakis is poised to continue driving the success of the Fenty portfolio as the Global Director of Social Marketing. Her ability to develop and execute impactful social campaigns, coupled with her data-driven approach and strategic mindset, make her a valuable asset to LVMH's growing brand ecosystem.
