Cori Linder
VP of Brand and Marketing, Polygroup
Professional Overview
Cori Linder is an accomplished marketing and branding executive with over a decade of experience driving strategic growth initiatives for leading organizations. As the VP of Brand and Marketing at Polygroup, she leverages her expertise in consumer insights, brand strategy, and omnichannel marketing to elevate the company's market presence and drive measurable business results.
Experience Summary
Current Role
In her current role as VP of Brand and Marketing at Polygroup, Cori is responsible for overseeing the development and execution of the company's comprehensive branding and marketing strategies. She leads a high-performing team in creating impactful campaigns, enhancing the customer experience, and fostering brand loyalty across multiple touchpoints. Under her leadership, Polygroup has experienced a significant increase in brand awareness and customer engagement, contributing to the organization's continued growth and market leadership.
Career Progression
Prior to joining Polygroup, Cori held various marketing and brand management roles with leading consumer goods and retail companies, where she consistently delivered successful brand transformations and revenue-driving campaigns. Her ability to blend data-driven insights with creative innovation has been instrumental in her career progression, enabling her to drive measurable impact for the organizations she has served.
Academic Background
Cori holds a Bachelor of Science degree in Marketing from the University of Tennessee, where she graduated cum laude. She is also a certified brand strategist, having completed additional specialized training in brand management and customer experience design.
Areas of Expertise
- Brand strategy and development
- Omnichannel marketing and campaign execution
- Consumer insights and market research
- Digital marketing and e-commerce optimization
- Cross-functional team leadership and collaboration
Professional Impact
Throughout her career, Cori has spearheaded numerous award-winning campaigns and initiatives that have resulted in significant increases in brand awareness, customer engagement, and revenue growth for her organizations. Her ability to align marketing efforts with broader business objectives has earned her recognition as a strategic and innovative marketing leader within her industry.
Conclusion
With her extensive experience, strategic mindset, and demonstrated track record of success, Cori Linder is poised to continue driving transformative growth and market leadership for Polygroup. Her passion for brand-building and customer-centric marketing make her a valuable asset to the organization as it navigates the evolving landscape of the industry.