Professional Summary
Professional Overview
Curtis Ulrich is an experienced Ecommerce Director with a proven track record of driving growth and optimization for leading retail brands. He currently serves as the Director of Ecommerce at Aviator Nation, where he oversees all aspects of the company's online sales and digital presence.
Experience Summary
Current Role
As the Director of Ecommerce at Aviator Nation, Curtis is responsible for developing and executing the brand's comprehensive ecommerce strategy. In this role, he manages a team of digital marketing, website development, and online merchandising professionals to drive increased traffic, conversion rates, and revenue through the company's ecommerce channels. Under his leadership, Aviator Nation has seen a 35% year-over-year increase in online sales and a 20% improvement in shopping cart abandonment rates.
Career Progression
Prior to joining Aviator Nation, Curtis held various internship and entry-level roles in the fields of community relations, business development, and real estate investment. His experience includes positions at the City of Seattle, the Los Angeles Clippers, Opportunity International, and Azusa Pacific University. This diverse background has provided him with a well-rounded understanding of business operations and a keen ability to identify and capitalize on emerging market opportunities.
Academic Background
Curtis holds a Bachelor's degree in Business Administration and Management from Azusa Pacific University, as well as an Associate's degree in the same field from Bellevue Community College. His academic achievements include Dean's List recognition and active involvement in various student organizations.
Areas of Expertise
- Ecommerce strategy and optimization
- Digital marketing and online advertising
- Website design and user experience
- Data analysis and performance reporting
- Cross-functional team leadership and collaboration
Professional Impact
Throughout his career, Curtis has demonstrated a passion for leveraging technology and data-driven insights to drive business growth. As the Director of Ecommerce at Aviator Nation, he has spearheaded several successful initiatives, including the implementation of a personalized product recommendation engine, which has contributed to a 12% increase in average order value, and the optimization of the company's email marketing campaigns, resulting in a 25% boost in click-through rates.
Conclusion
With his extensive experience in ecommerce, digital marketing, and team leadership, Curtis Ulrich is well-positioned to continue making a significant impact in the retail industry. As he progresses in his career, he remains committed to helping leading brands navigate the ever-evolving digital landscape and unlock new opportunities for growth and success.
