Cynthia Holcomb
Founder | CEO
Portland, Oregon, United States
Professional Overview
Cynthia Holcomb is a highly accomplished UX-HCI consultant, researcher, and thought leader in the field of retail ecommerce personalization. As the Founder and CEO of Prefeye, she leverages her deep expertise in user experience, human-computer interaction, and sensory-preference personalization to drive innovation and enhance customer experiences in the retail industry.
Experience Summary
Current Role
As the Founder and CEO of Prefeye, Cynthia leads a team of UX-HCI experts in delivering cutting-edge personalization solutions to retail ecommerce businesses. In this role, she oversees the development and implementation of advanced personalization strategies that leverage AI and data-driven insights to create tailored experiences for customers. Cynthia's work has had a significant impact on the retail industry, helping businesses better understand and cater to their customers' unique preferences and needs.
Cynthia also serves as a UX-HCI Consultant and Researcher at Femaleai.org, where she contributes her expertise to projects focused on advancing the representation and inclusion of women in the field of artificial intelligence.
Career Progression
Cynthia's career spans over three decades, during which she has held various leadership roles in the retail and technology industries. Prior to founding Prefeye, she served as a Sensory-Preference Personalization Strategist at Preference Retailer, where she helped retailers enhance their personalization capabilities. She also founded ADOTO™ Apparel Fit Preference Technology, a pioneering venture that leveraged advanced technologies to improve apparel fit and personalization.
Throughout her career, Cynthia has held prestigious positions, including Design Director at Nordstrom and various design and merchandising roles at renowned brands such as Jerell, Inc., Speedo, and Pendleton. She has consistently demonstrated her ability to drive innovation, enhance customer experiences, and position businesses for success in the ever-evolving retail landscape.
Academic Background
Cynthia holds a degree in Design from a prestigious university, where she specialized in user experience and human-computer interaction. Her academic training has provided a strong foundation for her work in the field of retail personalization and technology-driven innovation.
Areas of Expertise
- UX-HCI design and research
- Retail ecommerce personalization
- Sensory-preference personalization strategies
- AI and data-driven customer experience optimization
- Retail technology innovation and implementation
- Leadership and strategic vision
Professional Impact
Throughout her career, Cynthia has made significant contributions to the retail industry. Her work has been recognized by industry leaders, and she has been invited to serve on prestigious advisory councils, such as the Design Advisory Council at iGIANT and as an Open Voice Network Ambassador.
Cynthia's thought leadership has also had a meaningful impact, as she has been a frequent speaker and writer on topics related to gender, innovation, and the future of retail technology. Her expertise and insights have helped shape industry conversations and drive progress in the field of customer experience and personalization.
Conclusion
Cynthia Holcomb is a visionary leader and industry innovator who has dedicated her career to enhancing customer experiences and driving progress in the retail technology landscape. As the Founder and CEO of Prefeye, she continues to push the boundaries of what's possible in the field of retail personalization, leveraging her deep expertise in UX-HCI and her unwavering commitment to customer-centric innovation.
