Professional Summary

Professional Overview

Dan B. is a seasoned digital marketing and ecommerce growth strategist. As the Co-Founder of Online Brand Growth and Legion Assets, he leverages his extensive expertise in paid media, Amazon optimization, and data-driven marketing to help brands achieve sustainable online growth.

Experience Summary

Current Roles

Co-Founder, Online Brand Growth (2020 - Present)

• Co-founded a digital marketing agency focused on driving growth for ecommerce and D2C brands through integrated paid media strategies and Amazon channel optimization.

• Responsible for developing and executing data-driven marketing campaigns, overseeing client account management, and leading a team of digital marketing specialists.

• Achieved an average ROAS of 4.2x for client campaigns, resulting in significant revenue and profitability improvements.

Co-Founder, Legion Assets (2019 - Present)

• Co-founded a private investment firm that specializes in acquiring and scaling promising ecommerce and SaaS businesses.

• Oversees all aspects of the investment process, including due diligence, valuation, integration, and growth strategy implementation.

• Successfully scaled multiple portfolio companies, generating an average 28% year-over-year growth.

Career Progression

Senior Digital Strategist, EmberTribe (2020 - 2021)

• Developed and executed integrated digital marketing strategies for a diverse portfolio of B2C and B2B clients.

• Optimized paid media campaigns across platforms, resulting in an average 32% improvement in ROAS.

• Provided strategic guidance on content creation, email marketing, and SEO to drive holistic digital growth.

Ecommerce Paid Media & Amazon Growth Specialist, Enventys Partners (2017 - 2020)

• Specialized in managing and scaling ecommerce brands' paid media campaigns on platforms like Google, Facebook, and Amazon.

• Grew Amazon sales by an average of 46% for clients by optimizing product listings, managing sponsored ads, and implementing strategic inventory management.

• Collaborated with cross-functional teams to develop comprehensive ecommerce growth strategies.

Academic Background

Dan holds a Bachelor's degree in Business Administration from the University of North Carolina at Charlotte, where he graduated with distinction.

Areas of Expertise

• Ecommerce and D2C growth strategy

• Paid media optimization (Google Ads, Facebook Ads, Amazon Ads)

• Amazon channel management and optimization

• Data-driven marketing and performance analysis

• Digital marketing strategy and execution

• Mergers, acquisitions, and business integration

Professional Impact

• Co-founded two successful companies (Online Brand Growth and Legion Assets) that have generated significant revenue growth and profitability for clients and portfolio companies.

• Recognized as a thought leader in the ecommerce and digital marketing space, frequently invited to speak at industry events and conferences.

• Developed and implemented growth strategies that have helped numerous brands achieve double-digit year-over-year revenue increases.

Conclusion

With his extensive experience in digital marketing, ecommerce growth, and private investment, Dan B. is a versatile and influential professional who consistently delivers measurable results for his clients and partners. His data-driven approach, strategic mindset, and commitment to driving sustainable growth make him a valuable asset in the ever-evolving digital landscape.