Dana Koch, President/CEO
Professional Overview
Dana Koch is the President and CEO of Spryberry Creative Strategy, a leading strategic consulting firm based in Kamloops, British Columbia, Canada. With over 30 years of experience in the marketing and communications industry, Dana has developed a strong expertise in creative strategy, brand development, and integrated marketing solutions.
Experience Summary
Current Role
As the President and CEO of Spryberry Creative Strategy, Dana is responsible for driving the company's strategic vision, overseeing day-to-day operations, and leading a team of talented marketing professionals. Under Dana's leadership, Spryberry has established a reputation for delivering innovative and effective marketing campaigns that have positively impacted the bottom line of its diverse client base.
Career Progression
Prior to joining Spryberry, Dana held various roles within the industry, including Graphic Specialist at Weyerhaeuser, where they were recognized for their exceptional design work, and Graphic Design Manager at Magnus Communications, where they played a pivotal role in developing successful marketing strategies for the company's clients.
Dana has also shared their expertise as a Sessional Instructor at Thompson Rivers University, where they taught courses in graphic design and marketing, contributing to the professional development of the next generation of industry leaders.
Academic Background
Dana holds a Bachelor's degree in Fine Arts with a specialization in Graphic Design from the University of British Columbia.
Areas of Expertise
- Strategic marketing and brand development
- Integrated marketing communications
- Creative design and visual storytelling
- Project management and client relations
- Innovative problem-solving and creative thinking
- Effective leadership and team building
Professional Impact
Throughout their career, Dana has been recognized for their ability to deliver measurable results for clients, with several campaigns garnering industry awards and accolades. Their strategic approach and creative vision have helped numerous organizations enhance their brand presence, increase customer engagement, and drive improved financial performance.
Conclusion
With a proven track record of success and a deep commitment to the marketing and communications industry, Dana Koch continues to position Spryberry Creative Strategy as a trusted partner for clients seeking to achieve their business objectives through innovative and effective marketing solutions.