Dana Kurowski

Head of Content Marketing

Professional Overview

Dana Kurowski is an accomplished marketing and design professional with extensive experience in the retail and consumer goods industries. As the Head of Content Marketing at State and Liberty Clothing Co., she leverages her expertise in digital content creation, brand strategy, and campaign management to drive impactful marketing initiatives.

Current Role

In her current role as Head of Content Marketing, Dana is responsible for leading the development and execution of the company's content marketing strategy. She oversees the creation of compelling, data-driven content across multiple digital channels, including the company's website, social media platforms, and email campaigns. Dana's strategic approach has resulted in increased brand awareness, enhanced customer engagement, and measurable improvements in website traffic and conversion rates.

Career Progression

Prior to her current role, Dana served as a Co-Owner of The Lash Lounge - Mechanicsburg, where she was instrumental in growing the business and cultivating a loyal customer base. She also held positions as a Digital Graphic Designer at The Hershey Company and an Independent Creative at dkcreative, where she honed her skills in visual design, digital marketing, and project management.

Dana's early career experience includes roles as a Senior Graphic Designer at Under Armour, where she contributed to the development of the brand's visual identity and marketing assets, as well as Graphic Designer positions at Marriner Marketing Communications, Gilden Integrated, and Spur Design.

Academic Background

Dana holds a Bachelor of Fine Arts in Graphic Design from Towson University, where she developed a strong foundation in visual communication and design principles.

Areas of Expertise

• Content marketing strategy and execution

• Digital and social media marketing

• Brand development and visual identity

• Graphic design and creative asset creation

• Project management and client relations

Professional Impact

Throughout her career, Dana has demonstrated a commitment to delivering exceptional results and driving business growth. Her work has been recognized with industry awards, and she has contributed to numerous successful marketing campaigns and brand-building initiatives. Dana's ability to translate complex data into meaningful insights has enabled her to develop highly effective content strategies that resonate with target audiences.

Conclusion

With her diverse background, strategic mindset, and proven track record of success, Dana Kurowski is a valuable asset to any organization seeking to elevate its content marketing efforts and enhance its brand presence in the digital landscape.