Profile Summary
Name: Danica Mott
Current Position: Director of Sales
Company: Praxar
Professional Background
Location: Rimouski
LinkedIn Connections: 500+
[LinkedIn Profile](https://ca.linkedin.com/in/danica-mott)
Experience:
Danica Mott has recently transitioned into the role of Sales Director at Praxar, starting her new position in March 2023. She actively engages with the higher education community to promote Praxar's business simulations, emphasizing experiential learning and educational technology.
Professional Activities and Engagement
LinkedIn Activity:
1. June 21, 2024: Shared a post indicating an active role in hiring and team expansion at Praxar.
[Link to Post](https://www.linkedin.com/posts/danica-mott_praxar-is-hiring-are-you-fluent-activity-7209932776320499712-mPJM)
2. March 4, 2024: Expressed gratitude to attendees at Praxar’s networking event, highlighting community engagement.
[Link to Post](https://www.linkedin.com/posts/danica-mott_experientiallearning-edtech-highered-activity-7170455911772139521-UITh)
3. April 16, 2024: Celebrated a successful term with the Williams School of Business, showcasing achievements of students involved in Praxar simulations.
[Link to Post](https://www.linkedin.com/posts/danica-mott_another-term-another-fantastic-group-of-activity-7186005802262929408-7KBR)
4. June 3, 2024: Highlighted participation in an academic conference, underscoring Praxar’s commitment to research and innovation in edtech.
[Link to Post](https://www.linkedin.com/posts/danica-mott_academicresearch-edtech-asac2024-activity-7203532834131587072-YH6M)
5. October 4, 2022: Reported on a presentation given at Okanagan College, reflecting public speaking and product demonstration skills.
[Link to Post](https://www.linkedin.com/posts/danica-mott_people-planet-profit-activity-6983043129184505856-cv_z)
Company Overview: Praxar
Industry Focus: Experiential learning through business simulations
Duration: Over 25 years
Clientele: Hundreds of instructors and thousands of college and university students globally
Mission: To provide students with immersive, team-based learning experiences that highlight the interconnection of various business disciplines, encouraging critical thinking and decision-making skills. Praxar’s simulations cover multiple areas including management, marketing, financial accounting, and sustainability practices.
Notable Projects and Endorsements:
1. Impact at Educational Institutions: Engaged with institutions like the University of British Columbia (Okanagan) and Cambrian College, where Praxar simulations help students understand the interdependency of business functions.
2. Community Engagement: Praxar frequently collaborates with business schools such as the Williams School of Business and internationally recognized faculties.
3. Product Highlights: Simulations such as those in the kayak and golf industries have received positive feedback for their realistic and engaging approaches.
Key Insights for Sales Outreach
1. Leverage Danica’s Recent Promotion: Congratulate her on the new role and inquire about any new initiatives she is leading to expand Praxar’s market presence.
2. Emphasize Community Building: Praxar values deep engagement with academic partners. Connecting on opportunities to elevate student learning outcomes through innovative collaborations or product trials could be beneficial.
3. Highlight Shared Values: Praxar’s focus on experiential learning aligns with modern educational demands for practical, hands-on experience. Emphasize how your solutions can integrate seamlessly into their simulation environments, providing added value to both instructors and students.
In crafting the communication, it is crucial to reflect an understanding of the importance Danica places on community and innovative educational practices. Utilize her active engagement on LinkedIn as a touchpoint for initiating conversations and establishing a connection based on mutual interests in educational technology and student success.
