Danielle Best, Founder

Professional Overview

Danielle Best is a dynamic entrepreneur and industry leader, known for her strategic vision and innovative approach. As the Founder of Kalm and Mexi Bean Express, she leverages her extensive experience in social media, ecommerce, and business development to drive success in the consumer products and food services sectors.

Experience Summary

Current Roles

Founder, Kalm (2024-06-01 to Present)

• Spearheading the launch and growth of a sustainable lifestyle brand, Kalm, focusing on eco-friendly home goods and wellness products

• Developing innovative product lines, forging strategic partnerships, and implementing effective marketing strategies to establish Kalm as a market leader

Founder, Mexi Bean Express (2021-05-01 to Present)

• Founded and leads a fast-casual Mexican restaurant concept, Mexi Bean Express, offering a diverse menu of authentic, high-quality cuisine

• Oversees all business operations, including site selection, menu curation, staff management, and brand positioning

Co-Founder, Mexi Bean (2020-10-01 to Present)

• Co-founded Mexi Bean, a growing Mexican food brand, and played a pivotal role in its market expansion and product development

Past Experience

Social Media Specialist, Citrus Group (2018-01-01 to 2020-10-01)

• Developed and executed social media strategies that drove significant increases in brand awareness and customer engagement for various clients

Senior Buyer, Online Overstock Outlet (2012-06-01 to 2018-01-01)

• Excelled in identifying and sourcing high-quality, in-demand products, leading to improved inventory management and enhanced customer satisfaction

Academic Background

Danielle holds a Bachelor of Business Administration from the University of Leeds, where she specialized in Marketing and Entrepreneurship.

Areas of Expertise

• Entrepreneurship and business development

• Social media marketing and brand management

• Ecommerce and retail operations

• Product innovation and customer experience

• Supply chain optimization and inventory management

Professional Impact

• Co-founded Mexi Bean, a successful Mexican food brand, and spearheaded its rapid growth and expansion

• Launched Kalm, a sustainable lifestyle brand, and is driving its market penetration through strategic partnerships and innovative product development

• Transformed the social media presence and customer engagement for multiple clients at Citrus Group, resulting in significant increases in brand awareness and customer acquisition

Conclusion

Danielle Best is a driven and accomplished entrepreneur with a proven track record of success in diverse industries. Her entrepreneurial spirit, coupled with her strategic thinking and operational expertise, position her as a trailblazer in the consumer products and food services sectors. Danielle is poised to continue her trajectory of innovation and leadership, creating value for her businesses, partners, and customers.