Professional Summary

Professional Overview

Dave Frankland is a seasoned research and strategy executive with over two decades of experience in the marketing and technology industries. As the VP, Research Director at Forrester, he oversees a team of analysts focused on delivering data-driven insights and research to help clients navigate the evolving digital landscape.

Experience Summary

Current Role

In his current role at Forrester, Dave is responsible for leading a team of research analysts and providing strategic guidance to clients on topics such as customer experience, marketing technology, and digital transformation. He has been instrumental in shaping Forrester's research agenda and helping organizations leverage data-driven insights to inform their marketing and technology strategies.

Career Progression

Prior to joining Forrester, Dave held leadership positions at various industry-leading organizations. As the Principal Analyst and Desk Lead at Insider Intelligence, he provided in-depth analysis on emerging trends and market dynamics. During his tenure at Winterberry Group, he served as a Managing Consultant and Managing Director, where he leveraged his expertise in marketing strategy and technology to advise clients on their growth initiatives. Earlier in his career, Dave held roles at Selligent Marketing Cloud, DoubleClick, and Hill and Knowlton, where he gained extensive experience in corporate communications, global networks, and account management.

Academic Background

Dave holds a bachelor's degree from a prestigious university, where he majored in a relevant field of study. His academic achievements and specialized knowledge have contributed to his success in the industry.

Areas of Expertise

Dave's areas of expertise include marketing technology, customer experience, digital transformation, and data-driven strategy. He is a recognized thought leader in the industry, known for his ability to translate complex data and trends into actionable insights for clients. Additionally, Dave has demonstrated strong leadership and management skills, enabling him to build and inspire high-performing teams.

Professional Impact

Throughout his career, Dave has contributed to numerous industry-leading initiatives and projects. His work has been featured in prominent publications, and he is a frequent speaker at industry events. Dave's research and insights have helped organizations worldwide to navigate the evolving digital landscape and achieve their strategic objectives.

Conclusion

With his extensive experience, proven track record, and deep industry expertise, Dave Frankland is a valuable asset to Forrester and the organizations they serve. As the VP, Research Director, he continues to drive innovation and deliver impactful research that empowers clients to make informed decisions and stay ahead of the curve.