Professional Summary
Professional Overview
Dave Mead is an experienced marketing executive and entrepreneur, currently serving as the CMO and Co-Founder of Rambler Sparkling Water. With a diverse background spanning advertising, photography, and beverage production, Mead brings a unique blend of creative and analytical expertise to drive business growth and brand development.
Experience Summary
Current Role
As the CMO and Co-Founder of Rambler Sparkling Water, Mead is responsible for overseeing all marketing and branding initiatives for the fast-growing beverage company. He leads the development and execution of integrated marketing strategies, including digital advertising, social media campaigns, and strategic partnerships, to elevate the Rambler brand and drive customer acquisition. Under Mead's leadership, Rambler has experienced significant market expansion, achieving double-digit year-over-year growth and establishing a strong presence in the highly competitive sparkling water category.
Career Progression
Prior to co-founding Rambler, Mead enjoyed a successful career in the advertising industry, holding positions at renowned agencies such as GSD&M and McCann-Erickson. As a Producer and Account Manager, he honed his skills in client relationship management, campaign planning, and creative strategy, contributing to the success of numerous high-profile campaigns. Mead then transitioned to entrepreneurship, founding his own photography business, Dave Mead Photography, where he showcased his creative talents and built a strong client portfolio.
Academic Background
Mead holds a Bachelor of Science in Advertising from The University of Texas at Austin, where he developed a strong foundation in marketing, communications, and business strategy.
Areas of Expertise
- Integrated marketing strategy development
- Brand positioning and identity management
- Digital marketing and social media optimization
- Entrepreneurship and business development
- Creative direction and visual storytelling
- Client relationship management and business development
Professional Impact
Throughout his career, Mead has demonstrated a talent for driving business growth through innovative marketing solutions. As the CMO and Co-Founder of Rambler, he has been instrumental in establishing the brand's distinctive identity and accelerating its market expansion. Mead's expertise in blending creative and analytical approaches has enabled him to create impactful campaigns that resonate with target audiences and deliver measurable results.
Conclusion
With his diverse background, strategic vision, and proven track record of success, Dave Mead is a valuable asset to the Rambler Sparkling Water team. As the company continues to navigate the competitive sparkling water market, Mead's leadership and marketing acumen will be instrumental in driving further growth and expansion.