Professional Summary

Professional Overview

David Broeker is a seasoned marketing executive with over 20 years of experience in the medical technology and consumer healthcare industries. As the Vice President of US Marketing at MedTech Surgery, a division of Johnson & Johnson, he oversees the strategic direction and execution of the company's marketing initiatives in the United States.

Experience Summary

Current Role

In his current role as Vice President of US Marketing at MedTech Surgery, David is responsible for driving the company's marketing strategy and brand positioning in the US market. He leads a team of marketing professionals to develop and implement effective campaigns that support the sales objectives and enhance the overall visibility of MedTech Surgery's innovative medical products and solutions. Under his leadership, the US marketing team has achieved significant growth in market share and customer engagement.

Career Progression

David's career at Johnson & Johnson has been marked by a steady progression of increasingly responsible roles. Prior to his current position, he served as the Area Vice President of Ethicon, where he was instrumental in driving the division's strategic marketing initiatives across multiple geographies. Before that, he held senior-level positions in global strategic marketing, global education solutions, and marketing leadership roles within the company's consumer and medical device divisions.

Throughout his career, David has demonstrated a keen understanding of the medical technology and healthcare industries, as well as a strong track record of delivering results. His ability to develop and execute effective marketing strategies, combined with his cross-functional expertise, has made him a valuable asset to the Johnson & Johnson organization.

Academic Background

David holds a Bachelor of Science degree in Marketing from the University of Michigan, where he graduated with honors. He has also completed several executive leadership programs at prestigious institutions, further enhancing his strategic and management capabilities.

Areas of Expertise

• Medical technology and healthcare marketing

• Brand strategy and positioning

• Integrated marketing campaign development and execution

• Market research and data-driven decision making

• Stakeholder management and cross-functional collaboration

• Team building and leadership

Professional Impact

Under David's leadership, the US marketing team at MedTech Surgery has consistently exceeded its growth targets, driving increased market share and revenue generation. He has been recognized for his ability to identify and capitalize on emerging market trends, as well as his skill in aligning marketing initiatives with the company's overall business objectives.

Conclusion

With his extensive experience, strategic acumen, and proven track record of success, David Broeker is a valuable asset to the Johnson & Johnson organization. As the Vice President of US Marketing at MedTech Surgery, he continues to drive innovation, enhance the company's brand presence, and deliver measurable results that contribute to the organization's overall growth and market leadership.