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David Harouche

Founder, CEO, CTO


David Harouche



Position: Founder, CEO & CTO


Company: Multimedia Plus


Location: New York, New York, United States






Professional Background and Experience


  • Current Role: David Harouche serves as the CEO and CTO of Multimedia Plus, a company he founded that specializes in technology-driven learning and communications solutions. David oversees all company operations and has been instrumental in developing innovative programs for a broad range of clients.

  • Previous Experience: Before founding Multimedia Plus, David worked at Ann Taylor in various roles including systems training, support, and video production.

  • Education: David holds a B.S. in Finance and Information Systems from New York University’s Stern School of Business, where he graduated with honors.


Company Overview


  • Multimedia Plus: The company focuses on app-based communications and digital learning solutions targeted at improving front-line performance. The primary product, INCITE, started as an internal tool for streaming video but pivoted to a broader platform for delivering training and communication to store locations.

  • Leadership Team:

  • Jodi Harouche – President & Chief Creative Officer

  • Anthony Deluca CPA – Chief Financial Officer

  • Greg Orsi – Director of Interactive Development

  • Scott Griffin – Director of Client Success and Project Management

  • Stephany Sanchez – Business Development Director


Recent Activities and Achievements


  • Strategic Initiatives: Under David's leadership, Multimedia Plus signed a strategic integration agreement with VSBLTY, enhancing the company's market offering and integration capabilities.

  • Industry Participation: David actively participates in industry conferences and discussions, such as ATD 2019 and various LinkedIn posts offering insights on consumer behavior and technology trends.

  • Community Involvement: David is also the founder of JZips.org, a nonprofit organization providing free mediport adaptable t-shirts to children and young adults battling cancer.


Media and Publications


  • LinkedIn Posts and Discussions: David frequently shares insights and updates on Multimedia Plus’s activities and broader industry trends on LinkedIn, where he has over 500 connections.

  • Interviews and Articles: David has participated in interviews discussing the company’s vision, the impact of COVID-19 on business operations, and strategies for future growth. Notable interviews include:

  • Authority Magazine interview discussing rebuilding in the post-COVID economy.


Professional Interests


  • David demonstrates a strong interest in leveraging technology for learning and communication enhancements within retail and other front-line customer service environments.

  • He emphasizes the importance of listening to customer needs and adapting business strategies accordingly.


Personal Insights


  • Resilience and Adaptability: David’s personal experience, such as managing his son's health challenges, has influenced his perspective on business resilience and adaptability.

  • Leadership Philosophy: He advocates for surrounding oneself with likeminded, positive individuals and maintaining flexibility to pivot in response to changing customer expectations.


Impact on Multimedia Plus


  • Technological Innovation: David’s technological expertise has been pivotal in transforming Multimedia Plus from a video production company to a leader in digital learning solutions.

  • Market Position: Under his guidance, the company has positioned itself as a valuable resource for market intelligence and front-line training solutions, adapting to new market demands effectively.





This detailed profile highlights David Harouche's professional achievements, leadership qualities, and strategic vision for Multimedia Plus, providing actionable insights for approaching potential collaborations or business discussions.