David Laing

Chief Financial Officer

Professional Overview

David Laing is an experienced Chief Financial Officer (CFO) with a proven track record of driving financial success and operational efficiency in dynamic, fast-paced organizations. With over 15 years of expertise in the technology and professional services sectors, he specializes in providing strategic financial leadership, implementing robust financial controls, and guiding companies through periods of growth and transformation.

Current Role

David currently serves as the Chief Financial Officer at Hunter Healthcare, a leading provider of healthcare recruitment and workforce solutions. In this role, he is responsible for overseeing all financial operations, including financial planning, budgeting, forecasting, and reporting. He also plays a key part in strategic decision-making, capital allocation, and risk management, ensuring the organization's financial stability and long-term sustainability.

Concurrently, David operates as a Fractional and Interim CFO, FD, NED, and Consultant at Morchella Consulting, where he provides strategic financial advisory services to a diverse portfolio of clients.

Career Progression

Prior to his current roles, David held the position of Chief Financial Officer at Atom Learning, a leading edtech startup, where he played a pivotal role in driving the company's financial performance and supporting its rapid growth. He has also served as CFO at Modu.Digital, Talentful, 101 Ways, and Equal Experts, where he implemented robust financial controls, streamlined operations, and optimized profitability.

Earlier in his career, David held finance leadership roles at UME Diagnostics, Pinnacle Staffing Group, and Pulse Staffing, where he honed his expertise in financial management, business partnering, and driving operational excellence.

Academic Background

David holds a Bachelor of Science (BSc) degree in Accounting and Finance from the University of Bristol, where he graduated with honors. He is a qualified Chartered Accountant (ACA) and a member of the Institute of Chartered Accountants in England and Wales (ICAEW).

Areas of Expertise

• Financial planning, budgeting, and forecasting

• Financial reporting and control frameworks

• Cash flow management and working capital optimization

• Strategic financial advisory and decision support

• Mergers, acquisitions, and integrations

• Stakeholder management and investor relations

• Leadership and team development

Professional Impact

Throughout his career, David has demonstrated a strong commitment to driving financial excellence and operational efficiency. He has successfully implemented advanced financial systems and processes, enhanced financial reporting, and optimized cash flow management, enabling the organizations he has worked with to achieve their strategic goals.

David is recognized for his ability to navigate complex financial challenges, identify opportunities for growth and cost savings, and collaborate effectively with cross-functional teams to deliver sustainable results. His industry expertise, analytical acumen, and strategic mindset have made him a trusted advisor to C-suite executives and boards.

Conclusion

With his diverse experience, technical expertise, and proven leadership abilities, David Laing is well-positioned to continue making a significant impact as a Chief Financial Officer. He is committed to leveraging his financial and operational expertise to support the long-term success of the organizations he serves.