David Langton
Chief Marketing Officer (CMO)
Woking, England, United Kingdom
Professional Overview
David Langton is an experienced Chief Marketing Officer (CMO) with a proven track record of driving strategic marketing initiatives and enhancing brand visibility across the technology and aviation industries. With a keen focus on digital transformation and data-driven marketing, he leverages his expertise to propel organizations towards sustained growth and competitive advantage.
Experience Summary
Current Role
As the CMO at Eseye, a leading IoT connectivity solutions provider, David is responsible for spearheading the company's global marketing strategy. He oversees the development and execution of integrated marketing campaigns, brand positioning, and content creation to effectively reach and engage Eseye's target audience. Under his leadership, the marketing team has achieved significant improvements in lead generation, customer acquisition, and brand awareness.
In addition to his role at Eseye, David also serves as the Executive Producer of the IoT Leaders Podcast, where he curates insightful conversations with industry experts, exploring the latest trends and innovations in the Internet of Things (IoT) space.
Career Progression
Prior to his current position, David held senior marketing roles at Fortra and Collinson, where he demonstrated his expertise in driving strategic marketing initiatives, forging successful partnerships, and spearheading global marketing campaigns. His experience in the technology and aviation sectors has equipped him with a deep understanding of the challenges and opportunities facing organizations in these dynamic industries.
Throughout his career, David has consistently displayed a keen ability to translate complex technical concepts into compelling marketing narratives, empowering his teams to deliver impactful results. His strong leadership skills, coupled with his adaptability to evolving market conditions, have been instrumental in driving sustainable growth and enhancing brand visibility for the organizations he has served.
Academic Background
David holds a Bachelor of Arts (BA) degree in Marketing from the University of Surrey, where he graduated with distinction. His academic focus on marketing strategy, consumer behavior, and digital marketing has provided a strong foundation for his professional achievements.
Areas of Expertise
- Strategic marketing planning and execution
- Brand management and positioning
- Integrated marketing communications
- Digital marketing and lead generation
- Data-driven decision making and analytics
- Stakeholder engagement and strategic partnerships
- Team leadership and cross-functional collaboration
Professional Impact
Under David's leadership, the marketing team at Eseye has achieved significant milestones, including a 25% increase in website traffic, a 30% improvement in lead generation, and a 20% growth in customer acquisition. His innovative approach to content creation and digital marketing has been recognized within the industry, with the IoT Leaders Podcast garnering praise for its insightful discussions and thought-provoking content.
Conclusion
With his exceptional marketing expertise, visionary leadership, and a keen understanding of the evolving technology and aviation landscapes, David Langton is poised to continue driving transformative change and delivering measurable results for Eseye and the broader industry. His passion for innovation and commitment to delivering exceptional customer experiences make him a valuable asset to organizations seeking to navigate the dynamic and rapidly evolving market.