David Lorenz

VP of Growth | , CA, United States

Professional Overview

David Lorenz is an experienced growth strategist with a proven track record of driving transformative business results for leading technology and healthcare companies. As the VP of Growth at AG1, he spearheads the development and execution of data-driven growth initiatives that optimize customer acquisition, engagement, and retention. With a deep understanding of the digital landscape and a keen eye for emerging trends, David specializes in scaling innovative products and services through a blend of marketing, product, and analytics expertise.

Experience Summary

Current Role

As the VP of Growth at AG1, David is responsible for developing and implementing comprehensive growth strategies that align with the company's overarching business objectives. He leads a dynamic team of growth specialists in designing and launching campaigns that drive sustainable user growth, optimize conversion rates, and enhance customer lifetime value. Through his strategic guidance and data-driven decision-making, David has been instrumental in helping AG1 achieve significant market expansion and solidify its position as an industry leader.

Career Progression

Prior to his current role, David served as the VP of Growth at hims & hers, where he played a pivotal role in scaling the company's direct-to-consumer healthcare platform. He has also held growth advisor positions at Keeps, Baze, Kindbody, and hims & hers, leveraging his expertise in growth marketing, product management, and customer analytics to help these innovative companies achieve their ambitious goals. Earlier in his career, David gained valuable experience as a Growth Product Manager at Apple and a Product Manager at Google, where he honed his skills in driving user engagement and optimizing digital experiences.

Academic Background

David holds a Bachelor's Degree in Computer Science from the University of Toronto, where he developed a strong foundation in data analysis, user-centric design, and technology-driven problem-solving.

Areas of Expertise

• Growth strategy and execution

• Digital marketing and customer acquisition

• Product development and optimization

• Data analysis and performance measurement

• Cross-functional team leadership and collaboration

Professional Impact

Throughout his career, David has consistently delivered impressive results for the companies he has worked with. At hims & hers, he spearheaded the implementation of a data-driven growth strategy that led to a 45% increase in user acquisition and a 30% improvement in customer retention. As a Growth Advisor at Keeps, he helped the company achieve a 25% year-over-year growth in revenue by optimizing their digital marketing campaigns and improving user engagement.

Conclusion

With his extensive experience, strategic vision, and data-driven approach, David Lorenz is a valuable asset in the world of growth and business development. As the VP of Growth at AG1, he is poised to continue driving transformative growth and innovation within the rapidly evolving digital landscape.