Professional Summary
Professional Overview
David Rothenhaeuser is an accomplished marketing communications executive with extensive experience in the sports and entertainment industry. As the Vice President and Head of Global Marketing Communications at SPORTFIVE, he oversees the strategic planning and execution of impactful marketing campaigns for global clients.
Experience Summary
Current Role
In his current role at SPORTFIVE, David is responsible for leading the global marketing communications team and driving the development and implementation of integrated marketing strategies. He works closely with clients to ensure their brand positioning and messaging resonate with target audiences worldwide. Under his leadership, the team has achieved measurable success in elevating the visibility and engagement of SPORTFIVE's client portfolio.
Career Progression
Prior to his current position, David held senior marketing and communications roles at IRONMAN and Lagardère Sports, where he demonstrated his expertise in event management, brand consulting, and digital marketing. His versatile background includes experience as a freelance marketing and graphic design professional, as well as a project manager for the Sochi 2014 Winter Olympics.
Academic Background
David holds a Master's degree in Sport Management from Griffith University, complementing his well-rounded education in applied media economics, public relations, and event management.
Areas of Expertise
- Global marketing communications strategy and execution
- Brand development and positioning
- Integrated marketing campaign management
- Event planning and project coordination
- Digital marketing and social media optimization
- Team leadership and client relationship management
Professional Impact
Throughout his career, David has demonstrated a proven track record of driving successful marketing initiatives and strengthening brand recognition for leading organizations in the sports and entertainment industry. His strategic approach, innovative thinking, and strong communication skills have consistently enabled him to deliver measurable results and contribute to the growth and success of his employers.
Conclusion
With his extensive experience, industry expertise, and track record of success, David Rothenhaeuser is a valuable asset to SPORTFIVE and its global clientele. As he continues to advance his career, he remains committed to leveraging his marketing communications capabilities to elevate brands, engage audiences, and drive impactful business outcomes.
