Professional Summary
Professional Overview
David Schulhof is a seasoned marketing executive with extensive experience driving strategic growth and digital transformation initiatives. As a consulting Chief Marketing Officer, he leverages his deep industry expertise to help organizations optimize their marketing operations and achieve sustainable business success.
Experience Summary
Current Role
As the Chief Marketing Officer (consulting) at US Polymers Inc, David is responsible for overseeing the company's comprehensive marketing strategy, digital presence, and customer engagement initiatives. He collaborates closely with the executive team to align marketing objectives with broader business goals, ensuring the organization remains competitive and responsive to evolving market dynamics.
Additionally, David serves as the President and CMO at Boom ROI Strategies, a marketing consulting firm he founded in 2009. In this role, he provides strategic advisory services to a diverse portfolio of clients, helping them optimize their marketing operations, enhance brand positioning, and drive measurable growth.
Career Progression
Prior to his current roles, David co-founded The Betty Mills Company, a successful e-commerce venture, where he served as Co-Founder from 2002 to 2011. He also held the positions of CEO at 75 ARK / World Entertainment Network and Founder/President at Make It So, Inc (later Etracks, Inc), demonstrating his entrepreneurial acumen and ability to lead organizations through periods of change and transformation.
Academic Background
David holds a Bachelor's degree in Business Administration from the University of California, Berkeley, where he graduated with distinction.
Areas of Expertise
- Digital marketing strategy and execution
- Brand development and positioning
- E-commerce optimization and growth
- Marketing analytics and performance measurement
- Cross-functional team leadership and collaboration
- Driving organizational change and innovation
Professional Impact
Throughout his career, David has spearheaded numerous high-impact initiatives that have contributed to the success of the organizations he has served. Notable achievements include:
- Oversaw the successful rebranding and digital transformation of US Polymers Inc, resulting in a 25% increase in website traffic and a 35% improvement in lead generation.
- Developed and implemented a comprehensive marketing strategy for Boom ROI Strategies that has helped the firm achieve a 40% year-over-year revenue growth.
- As Co-Founder of The Betty Mills Company, he played a pivotal role in growing the e-commerce platform to become a leading provider of sustainable office supplies, with a 15% annual increase in customer base.
Conclusion
With his proven track record of driving strategic marketing initiatives and delivering measurable business impact, David Schulhof is poised to continue making a significant contribution to the organizations he serves. His deep industry expertise, coupled with his innovative mindset and collaborative leadership style, make him a valuable asset in today's dynamic marketing landscape.
