Professional Summary
Professional Overview
Dean Stoyer is an accomplished marketing and communications executive with over 15 years of experience driving brand strategy and growth across various industries. He currently serves as the Chief Brand Officer at Trackhouse Entertainment Group, the Chief Marketing & Communications Officer at Phoenix Suns, Phoenix Mercury, and Footprint Center, and the Vice President of Brand Marketing & Communications at Under Armour.
Experience Summary
Current Roles
As the Chief Brand Officer at Trackhouse Entertainment Group, Dean is responsible for developing and executing the company's overall brand strategy, including managing partnerships, sponsorships, and marketing initiatives. In his role as the Chief Marketing & Communications Officer for the Phoenix Suns, Phoenix Mercury, and Footprint Center, he oversees all marketing, PR, and communications efforts for the sports teams and the venue.
Additionally, Dean serves as the Vice President of Brand Marketing & Communications at Under Armour, where he leads the company's global brand strategy and marketing campaigns, driving brand awareness and consumer engagement.
Career Progression
Prior to his current roles, Dean held the position of Global Communications Senior Director at Nike, where he managed the company's international communications and PR efforts. He also has experience as the Chief Brand Officer at Mr. Wolf, LLC, a marketing and advertising agency.
Academic Background
Dean holds a Bachelor's degree in Marketing from the University of Tennessee, where he graduated cum laude.
Areas of Expertise
- Brand strategy and development
- Integrated marketing and communications
- Sponsorship and partnership management
- Digital and social media marketing
- PR and crisis communications
- Team and venue management
Professional Impact
Throughout his career, Dean has spearheaded numerous successful marketing campaigns and brand initiatives that have delivered measurable results. He is known for his strategic vision, creative problem-solving, and ability to drive innovative solutions that engage target audiences and enhance brand equity.
Conclusion
With his extensive experience in the sports, entertainment, and consumer goods industries, Dean Stoyer is a versatile and highly respected marketing and communications leader. He is dedicated to driving growth, fostering strong brand relationships, and delivering positive impact for the organizations he serves.