Professional Overview

Deb Shaw is a seasoned professional currently serving as the Director Of eCommerce and Marketing at Danform Shoes, located in South Burlington, Vermont, United States. With a strong background in eCommerce and marketing, Deb's key expertise areas include digital strategy, online retail, and brand development, with a primary industry focus on footwear and apparel.

Experience Summary

Current Role

As the Director Of eCommerce and Marketing at Danform Shoes, Deb is responsible for overseeing the development and implementation of eCommerce and marketing strategies, driving online sales growth, and leading cross-functional teams to achieve business objectives. With over 4 years of experience in this role, Deb has made significant contributions to the company's online presence and revenue growth.

Career Progression

Prior to joining Danform Shoes, Deb was the Founder and e-Commerce Owner of WinterBoots.com, a position held from 2000 to 2018. This entrepreneurial venture demonstrates Deb's ability to establish and grow a successful online business, showcasing a strong career trajectory and growth in the eCommerce industry.

Areas of Expertise

Deb's expertise spans across various areas, including:

• Industry-specific skills: eCommerce, digital marketing, and online retail

• Technical competencies: online platform management, digital strategy, and team leadership

• Leadership and management capabilities: cross-functional team leadership, strategic planning, and business development

Professional Impact

Although specific details on notable projects or initiatives are not available, Deb's experience and roles suggest a significant impact on the companies' online presence and revenue growth.

Conclusion

Deb Shaw is a dedicated and accomplished professional with a strong background in eCommerce and marketing. Currently focused on driving business growth at Danform Shoes, Deb's value proposition lies in their ability to develop and implement effective digital strategies, lead high-performing teams, and contribute to the success of the organization.